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SEO website audit: Your roadmap to organic growth Blog
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Full-Service SEO Audit Best SEO Audit Tools What Is an SEO Audit? Why Do an SEO Audit? How To Do One?
The tool provides specific recommendations that can be tailored to your website's unique needs. For example, if your website has issues with meta descriptions, the tool will provide specific suggestions on how to improve them. With its focus on improving site visibility, boosting organic traffic, and fixing SEO errors, JetOctopus is considered as a powerful tool. Unfortunately, where it excels in auditing, it lacks in some other departments. It does offer competitor research and social media tools, but neither are as in-depth as other tools like SpyFu and Semrush. You can also perform PPC keyword analysis of your website, and competitors' websites, to know where you’re losing out on valuable keywords.
Full-Service SEO Audit

Documents that are excluded from crawling in the robots.txt can be problematic if high-quality content was incorrectly excluded. Off-Page SEO Analysis is vital, similar to strategies in SEO for Contractors looks at your website’s backlink profile and its online presence outside of your website. So to build your website’s authority and trustworthiness, you need high-quality backlinks from well-known sites in your business. Think about using guest posting, reaching out to influencers, and content marketing to get valuable backlinks and improve the credibility of your website. A thorough technical SEO audit of crawling and indexing is a critical step in refining your SEO strategy. By understanding how search engines interact with your site and optimizing accordingly, you can ensure that your content reaches its intended audience effectively.
Best SEO Audit Tools
Nipping these issues in the bud ensures your website is built on rock-solid foundations, primed to scale the search engine results pages. It’s all about dressing up your site to impress both your visitors and the search engine bots that recommend you. On-page, technical, and off-page SEO audits work together to create an overview of your site’s health. By diving deep into the different elements of your site’s SEO, you’re equipped to make smart, informed decisions.
What Is an SEO Audit? Why Do an SEO Audit? How To Do One?
You are improving your SEO and driving visitors to another page on your website. When speaking of an SEO audit, we mostly mean the full-scale, technical inspection aimed to reveal all potential optimization errors and imperfections. These audits focus on the website itself, covering the on-site and off-site perspectives.
For organic (non-paid) content, it's useful to track the Organic Reach Rate (ORR) over time which indicates how many people saw content organically vs the number of fans or followers. If the client is running native ads, the CPC and CTR should be benchmarked across all other traffic-driving paid sources such as paid search, display and paid social. There's a lot to cover in a website and SEO audit, so to speed things up and remove all the manual work, you can simply create a consolidated SEO audit using SEOptimer. List out DVMAGIC INTERNATIONAL broken links in a spreadsheet so the client can either map these links to new destinations or remove the broken links completely.
If you use Shopify as your CMS, you might consider SEO tools like Yoast SEO to implement fields that help you structure data. Proactive adaptation minimizes disruptions from algorithm updates, maintaining search visibility and engagement. This plan leverages our expertise and insights to develop a comprehensive strategy that aligns with your business objectives and maximizes your chances of success.
If your business requires support with audit implementation, we can provide a custom quote or ad hoc hourly SEO consulting service until you’ve had all issues addressed. A NAP audit ensures that all third party sites and directories that list your business do so with a consistent phone number, address and contact details. Daniel Foley worked with Holidaycottages.co.uk on an SEO strategy to increase rankings for keyword searches across the west country from holiday cottages to dorset cottages. Daniel Foley and the marketing team were able to deliver growth of over 75%. Audits will identify tech, content, indexing issues that may impede a migration.
You can expect to recoup the costs in less than 6 months because after you fix all of your website problems, your website rankings and traffic will grow. Social media audits enable organizations to develop SEO strategies for enhanced engagement and content amplification. Effective social media use for SEO extends beyond promotion to include building relationships and exchanging knowledge with relevant communities. The analysis of keywords also helps gauge the SEO competitive landscape, identifying keywords dominated by competitors and those that present new content opportunities. The experience of an website audit service provider is also a crucial factor.
Some providers offer follow-up services to help implement the recommended changes. Understanding what competitors are doing well can inform a website's own strategy. Investing in SEO without knowing where improvements are needed can be ineffective and wasteful. The cost for a comprehensive audit can range from $1,000 to $5,000 or more, based on the complexity of your website. In this article, I will cover everything related to SEO audit costs to help you understand how much you should pay for an SEO audit. As the marketing environment constantly evolves, so should your strategies and tactics.
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