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What is SEO Audit & How to Perform an SEO Audit
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Agency InsightsReport Understand how search bots crawl and index Google Search Console
You can do this with Google Search Console by entering your domain and then clicking on "Links to Your Site" under "Search Traffic." Below, you’ll learn what a website audit is, the different types of audits, and how to use information from an audit to improve your SEO and conversions. Learn more about SEO best practices to stand out from your competition and stay on top of your game. See how Webflow helps you complete your audit and optimize your website to increase your bottom line.
Agency InsightsReport
Identifying strengths and weaknesses through tools like SEMrush and link crawlers can help. Regularly checking Google Search Console for warnings, notices, and manual actions is also important. These strategies can enhance SEO health, boost website visibility, and increase organic traffic.
Understand how search bots crawl and index
This is achieved by analyzing and optimizing the on-page elements that are crucial for search engine performance. To verify that your website’s schema markup is correctly implemented, use Google’s Schema Markup Testing Tool. This makes it easy for you to learn which ones need changed and then change them one by one. Important performance metrics to consider include organic traffic, user behavior, and conversion rates. Internal and external linking are important aspects of SEO that help improve the visibility and credibility of your website.
This is usually slightly smaller but still involves elements from other types of audits. This type refers to pinpointing opportunities in order to improve various elements. It may also include identifying certain opportunities to optimise for the featured short snaps, particular section, and passage ranking. Monitoring keyword rankings helps you stay informed about your website's visibility and allows you to make data-driven decisions to improve your SEO efforts. By thoroughly checking website accessibility and indexability, you can optimize your site's visibility by ensuring search engines can easily access and index your content. Iterating on SEO strategies allows you to stay proactive in your SEO efforts.
Google Search Console
A diverse backlink profile indicates to search engines that your content is relevant and valuable to a wide range of audiences. For instance, if you're using a tool like Ahrefs, you can use its Site Audit feature to identify crawl errors and other technical issues. This feature provides a detailed report on your website's technical SEO, including information on crawl errors, broken links, and server errors.

This data provides insights into which types of content resonate best with your audience and helps you identify potential areas for improvement. Directories play a crucial role in local SEO as they provide valuable backlinks and help improve your online visibility. Evaluate the quality and relevance of the directories where your website is listed. Ensure that they are reputable sources and relevant to your industry or location. When conducting an SEO audit, it is crucial to evaluate the structure and organization of your content.
By analyzing user engagement metrics such as time on page, scroll depth, and click-through rates, you can understand how effectively your website captures and holds visitors' attention. Internal linking assessment involves analyzing and evaluating the links within your website that connect one page to another. Global SEO strategy helps to ensure that there is a logical and strategic flow of internal links throughout your website. It helps monitor algorithm updates, boost website visibility, and find areas to enhance the backlink profile.
Here's my website: #toc-0