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Pesta Rakyat Umkm Untuk Indonesia: Sampoerna And Kadin Empowers Msme For Economic Progress Entrance Row
At the identical event, JETRO President Director Takahashi Masakazu also highlighted the optimistic impression of the collaboration and synergy between Sampoerna, Kadin Indonesia, and JETRO. "We are proud to contribute to the export capacity improvement of Indonesian MSMEs. JETRO stays dedicated to supporting the enhancement of export capability and quality of Indonesian MSMEs, significantly to extend their presence in the Japanese market. We additionally hope that more new Indonesian MSME entrepreneurs will take part on this program," he concluded. Inclusive collaboration amongst numerous stakeholders, together with Sampoerna, KADIN Indonesia, and the Task Force for National Exports Acceleration, contributes considerably to the capacity growth of MSMEs nationally. The initiative is in line with the government's efforts to spice up exports, strengthen the commerce balance, and drive financial progress through the event and growth of MSME exports.
Therefore, we significantly respect the collaboration established with Kadin Indonesia at “Pesta Rakyat UMKM untuk Indonesia,” he mentioned. The event, held at the Jakarta Convention Center’s (JCC) Assembly Hall, was formally opened by Coordinating Economic Minister Airlangga Hartarto accompanied by Cooperatives and Small and Medium Enterprises (SMEs) Minister Teten Masduki, and was attended by more than 1,250 MSMEs mentored by Sampoerna and Kadin Indonesia. “In fostering MSMEs, Sampoerna prioritizes a multi-helix collaboration model, partaking in inclusive partnerships with the federal government, business organizations, academia, the personal sector and, in fact, the media and different stakeholders.
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This collaboration is also aimed toward advancing the nationwide economy, creating a potential multiplier effect for the wider neighborhood. ( PestaKartu ), in partnership with the Indonesian Chamber of Commerce and Industry (Kadin), organized “Pesta Rakyat UMKM untuk Indonesia”. This event is aligned with the Indonesian government's priority to speed up inclusive and sustainable financial transformation via the empowerment of medium, small, and micro enterprises (MSMEs).

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Sampoerna President Director Ivan Cahyadi emphasized that collaboration and synergy are crucial for the speedy and targeted development of MSMEs. “In fostering MSMEs, Sampoerna prioritizes a multi-helix collaboration mannequin, engaging in inclusive partnerships with the government, enterprise organizations, academia, the non-public sector and, after all, the media and different stakeholders. Therefore, we greatly appreciate the collaboration established with Kadin Indonesia at “Pesta Rakyat UMKM untuk Indonesia,” he stated. The dedication to spice up national exports and market access for MSMEs is a key element of the WikiExport program, an initiative launched by Kadin Indonesia in October 2022 alongside the Inclusive Partnership Movement for Upgrading MSMEs. So far, over 200 MSMEs have received licensed export education and coaching by way of this program.


The occasion, held at the Jakarta Convention Center’s (JCC) Assembly Hall, was officially opened by Coordinating Economic Minister Airlangga Hartarto accompanied by Cooperatives and Small and Medium Enterprises (SMEs) Minister Teten Masduki, and was attended by more than 1,250 MSMEs mentored by Sampoerna and Kadin Indonesia. “Pesta Rakyat UMKM untuk Indonesia” featured panel discussions, MSME workshops, and exhibitions designed to help entrepreneurs grow their companies, construct networks, and broaden their market globally via exports.
In 2023, WikiExport successfully prepared nine Indonesian MSMEs for export, leading to enterprise matching occasions that generated transactions price Rp 16.2 billion (US$ 1 million). The non-public sector is crucial to fostering inclusive economic growth by empowering MSMEs, with Sampoerna taking an active position. Sampoerna's efforts to develop the MSME sector are rooted in its beginnings as a small enterprise in Surabaya over a century in the past. “Pesta Rakyat UMKM untuk Indonesia”, held as part of Sampoerna's 111th-anniversary celebrations, underscores the corporate's ongoing commitment to MSME empowerment in Indonesia.
It also highlights effective collaboration and synergy amongst stakeholders, adopting a multi-helix strategy that includes the federal government, business associations, the non-public sector, academia, and society at giant. Kadin Indonesia Chairman Arsjad Rasjid expressed that this program goals to increase the variety of MSMEs able to export and increase potential export markets. This collaboration, using a multi-helix model across stakeholders to support Indonesian MSME export capacity, has additionally obtained appreciation from the Cooperatives and SMEs Ministry. Therefore, enterprise aggregators and partnerships turn into essential in serving to MSMEs penetrate the global market,” Teten stated. Through this program, MSME entrepreneurs are invited to turn into Kadin members to obtain education, capacity improvement, mentoring, business consultations, networking alternatives, and the prospect to participate in MSME exhibitions at the national and international ranges.
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