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TikTok video ad (explain the video or show it) - for Gym gym-enthusiastic young adult audience
Facebook image ad (show the image) - for middle-aged health conscience parents
You have two minutes to present and explain each ad:
Some things to help you make a great presentation
why did you choose the image or video for the ad
explain your text
explain your call to action
What are your KPIs (how can you tell if this ad will be successful, how many clicks? engagement? reach? sales?)
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