Notes

Designing a Generative NFT Drop Featuring Watches: A Marketing Idea for Watch Manufacturers
fake rolex

Is it TIME for this to become a reality?
About a year and a half back, I was exchanging emails with a guy about a proposed NFT collection featuring watches. I remember thinking it was an interesting idea, and immediately came up with tons of potential features, which I passed on to the guy. I’m not sure what ever happened with that, and so I can’t say whether they ever launched.
But, thinking back on that exchange now, I had a look on OpenSea for watch-related drops and found the CryptoBear Watch Club. They’re pretty cool and look like this:
I’d never heard of that drop, and I don’t believe it’s from the same guy I was speaking to (though, who knows?). But anyway, now that a watch-drop exists and the idea isn’t some big secret I need to keep mum about, I was thinking once again about what I might do for a watch-type drop.
I don’t have any clients in this area, so if you know any watch fanatics or watch manufacturing executives, maybe pass this along to them. Who knows … could be an interesting project.
I do think that the CryptoBears made a good decision in pairing the watches with characters instead of showing just a watch, alone. People like characters, and they like the ability to use NFTs as PFPs. So this gives them a watch AND a PFP.
On the other hand, my own idea doesn’t do that. It’s more about the watch itself — and, more specifically, it’s about the TIME. In short, I had an idea about how to generatively code the NFTs such that the faces would indicate a specific time (and would look precise in the way that watch hands move as they advance in time).
My next thought was about set size. Generally speaking, a good-sized drop wants / needs around 5,000–10,000 NFTs. So I began thinking about how one could divvy up the day to get to this range.
Minutes alone won’t get you there. There are just 1,440 minutes in a day, thus limiting your set size to 1,440. Well, unless you had like 5 potential watch faces and did 5 versions of each minute. That would get you 7,200 NFTs, and could perhaps be a decent idea in that people might be interested in collecting every instance of a specific time.Seconds is too much, as there are 86,400 in a day.But, if you had a second hand on your watch, you could produce one NFT per each 10 seconds, which would get you 8,640 NFTs (And you’d pop the exact time of each one into its metadata of course.) Now, of course, watches only show the numbers 1 to 12, so you’d also want a trait to indicate whether it’s a.m. or p.m. So, I think I’d do two things there: (1) I’d have a little indicator on the face of the watch for this, and (2) I’d select from light backgrounds for a.m. and from dark ones for p.m.
As for the faces and other features, that would be up to the artist. So long as the faces are interchangeable with the hour, minute, and second hands, the faces could vary as well.
So, in a nutshell:
8,640 NFTs;running from 12:00:00 a.m. to 11:59:50 p.m.;a.m. hours will have light backgrounds;p.m. hours will have dark backgrounds;the time will appear in the metadata;the a.m./p.m. will appear in the metadata;faces could vary so long as they all can use the same hands; I actually have a few other ideas around this one, but am holding them back, just in case anyone actually hires me to code this all up. (Any high-end watch manufacturers want to talk? Hit me up.)
But, for anyone wanting to do it themselves, feel free to go right ahead. I’m of the mind that ideas are a dime a dozen, actually. It’s the execution that counts. But hey, at least shoot me an NFT if you do it!
✍🏻 Jim Dee founded GenerativeNFTs.io to offer generative NFT programming, smart contract development, and mint-on-demand applications to NFT teams worldwide. Sometimes called “the Michael Jordan of generative art coding,” Jim has coded ~200,000 NFTs with more than $40 million in total sales (so far). His Medium blog, read by ~1 million web3 insiders since 2021, is considered by many the definitive source of generative art coding and NFT drop team project management information. Reach out: Jim [at] GenerativeNFTs.io. 🔫🔫
Essential Generative NFT Coding BookmarksFor all of my NFT articles organized, head to: → → https://GenNFTs.io/The Basics of Generative NFT Coding — An oldie, but a goodie.At What Pixel Dimensions Are Most Generative NFT Art Projects Built?How to Prepare Artwork for a Generative NFT ProgrammerHow to Prepare a Rarity Table for a Generative NFT Art ProgrammerAnother article on Rarity Tables (a little more advanced)How to Setup Your Super Rare 1/1s for Your 10k NFT DropStrategies for NFT Teams Regarding Whitelists, Allow Lists, Presale Lists — How Many Wallets to CollectLogic Rules in Generative NFT Sets Help Curate the Art, but Need to Be Understood, As WellHow Generative NFT Reveals Work — Options and Strategies for a Smooth, Secure, and Profitable Reveal ProcessProblems in Generative NFT Coding: Technical Uniqueness Versus Aesthetic UniquenessThe Trouble with Overlapping Traits in Generative NFT ProgrammingAnatomy of a Generative NFT Drop Team: Roles and Responsibilities for Success on the Ethereum BlockchainA good list of general information on generative NFTs.Cool NFT Projects Now Minting!Weird fact: Jim’s 2019 novel 🐕 CHROO (about the world’s richest dog) may have been the first to include an actual crypto address within the text!
Homepage: https://www.replica-uhren.org