Notes

Telegram Streamlines Crypto Transactions to Accelerate TON’s Growth
Summary

As reported on Coinatory, Telegram's proactive promotion of blockchain initiatives has led to a significant rise in the implementation of The Open Network (TON). This case study explores how Telegram's endorsement has driven significant user participation and just about increased the on-chain Total Value Locked (TVL) within a mere two months.

Foundation

According to DefiLlama, The Open Network (TON), a decentralized network supported by Telegram, has experienced users deposit over $319 million. This influx picked up pace in late February, with TVL nearly increasing since early April. This swift growth can be credited to several strategic decisions by Telegram and the growing TON ecosystem.

Key Strategies and Features

Telegram's implementation of various crypto-related features has been a catalyst for TON’s ecosystem development. Notably, the platform has incorporated "mini-apps," web3 games that are created directly on Telegram. These mini-apps leverage TON’s open-source software development kit (SDK) and tap into Telegram’s vast user base of 900 million, benefiting from minimal monetized advertising corridors.

Pavel Durov, Telegram’s founder and CEO, has been a outspoken proponent of TON’s integration, encouraging developers to take advantage of the platform’s offerings and connect with the growing crypto community. As a result, several projects have developed on TON, including the prominent launches of blockchain games like Hamster Kombat and Notcoin (NOT). For instance, Notcoin gave away millions to users via airdrop, and Hamster Kombat achieved over 19 million daily active users within three months.

Effects on User Involvement and TVL

Telegram’s backing of TON has caused a noteworthy boost in user involvement. By simplifying crypto transactions through its built-in Wallet app and backing Tether (USDT), Telegram has enabled for users and developers to participate in blockchain activities. These user-friendly features have established Telegram as a major platform for blockchain and crypto transactions, further driving TON’s growth.


Summary

In conclusion, Telegram's strategic initiatives and strong support have played a crucial role in the growth of The Open Network (TON). The incorporation of mini-apps, the streamlining of crypto transactions, and the proactive promotion by Telegram’s leadership have almost boosted TON’s TVL and significantly increased user engagement. This case study emphasizes the possibility of integrating blockchain solutions within popular platforms to drive broad adoption and growth.

I read this information on Coinatory, which featured the noteworthy growth trajectory of TON driven by Telegram’s innovative strategies.

Homepage: https://coinatory.com/cryptocurrency-news/telegrams-mini-apps-propel-ton-tvl-beyond-300m-19352/