Notes

Pavel Durov’s Back Elevates TON’s Blockchain Ecosystem
Introduction

As noted on Coinatory, Telegram's energetic promotion of blockchain projects has resulted in a remarkable increase in the implementation of The Open Network (TON). This analysis delves into how Telegram's endorsement has driven significant user engagement and nearly increased the on-chain Total Value Locked (TVL) within a mere two months.

Foundation

According to DefiLlama, The Open Network (TON), a distributed network endorsed by Telegram, has seen users invest over $319 million. This increase started accelerating in late February, with TVL nearly increasing since early April. Gaming initiatives on TON can be attributed to several strategic actions by Telegram and the growing TON ecosystem.

Key Strategies and Features

Telegram's introduction of various crypto-related features has been a catalyst for TON’s ecosystem growth. Notably, the platform has included "mini-apps," web3 games that are developed directly on Telegram. These mini-apps use TON’s open-source software development kit (SDK) and access Telegram’s vast user base of 900 million, taking advantage of minimal monetized advertising corridors.


Pavel Durov, Telegram’s founder and CEO, has been a vocal advocate of TON’s integration, urging developers to take advantage of the platform’s offerings and interact with the expanding crypto community. As a result, several projects have surfaced on TON, including the notable deployments of blockchain games like Hamster Kombat and Notcoin (NOT). For instance, Notcoin gave away millions to users via airdrop, and Hamster Kombat reached over 19 million daily active users within three months.

Effects on User Involvement and TVL

Telegram’s endorsement of TON has led to a substantial rise in user engagement. By simplifying crypto transactions through its built-in Wallet app and supporting Tether (USDT), Telegram has facilitated for users and developers to participate in blockchain activities. These user-friendly features have positioned Telegram as a major platform for blockchain and crypto transactions, accelerating TON’s growth.

Conclusion

In conclusion, Telegram's strategic moves and robust support have been instrumental in the growth of The Open Network (TON). The integration of mini-apps, the simplification of crypto transactions, and the active promotion by Telegram’s management have nearly boosted TON’s TVL and significantly enhanced user engagement. This case study emphasizes the promise of adopting blockchain solutions within popular platforms to propel broad adoption and growth.

I read this information on Coinatory, which highlighted the impressive growth trajectory of TON fueled by Telegram’s innovative strategies.

Here's my website: https://coinatory.com/cryptocurrency-news/telegrams-mini-apps-propel-ton-tvl-beyond-300m-19352/