Notes

You want your SaaS to take off, and suddenly, Google Ads enters the conversation. Plenty of SaaS giants have used this strategy to their advantage. Hop into Google's ad ocean and it could be a treasure chest to dive into or you could find yourself drifting in the doldrums – budget drifting away like driftwood. Read more now on ads that convert



Ring toss is the game. It seems simple, until you realize those darn rings basically cannot go over anything. Winning means precision. Targeting the right people is what makes all the difference. Think like what you want to help and to whom. Keywords are guided better with a clear picture than with a compass.

Now as to keywords, do you remember playing Scrabble? You're always searching for the best letters. That’s keyword research. Your job? Decipher the noise. Don’t just go for the hot words that everybody is using, throw in some of the less obvious ones where there is no elbowing competition.

Great, now onto writing ad copy. Imagine you're at a coffee shop. Only one catches your eye—the caramel macchiato with extra foam. Don’t settle for boring—make your ad pop. Aim for that double-take.

Let’s not forget landing pages. Have you ever walked into a door, but then forgot why you came in? Keep it simple, relevant, and focused. But what you can do is ensure that visitors know they’re still on the same journey they started with your ad.

Ah, budgets. Tricky but essential, right? Picture a pizza party budget. Spending is necessary, but balance is key.

Analytics will be your guide or your nightmare. Monitor trends, but don’t panic over every small change. Think of it like fishing—sometimes patience is key.

The online landscape changes faster than you think. Today’s working may not work tomorrow. Testing variations is the name of the game.

Google Ads for SaaS rollercoaster. Enjoy the ride—it’s as much about the journey as the results. Good luck on your journey!
My Website: https://www.adsthatconvert.co