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Wouldn't it increase the productivity of your employees if they had new computers?
In fact …
Actually
In other words …
Namely, …
Specifically …
In particular …
The following examples show us that ...
I'd like to illustrate this point with an example.
In order to effectively give a persuasive presentation, you should:
Identify your goal
The goal is to sell $20,000 worth of computer equipment.
Identify your main idea
The ad agency's computers will soon be outdated and upgrading their computer equipment will increase their profitability by 50 percent.
Provide supporting details
In fact, 200 people bought our product within the first five minutes after it was launched.
Actually, recent surveys disprove this argument.
Create a feeling of urgency
There is a limited time for this offer.
Now that you know the benefits of this product, when will you decide to switch?
Change statements to questions
Isn't it that more consumers prefer Brand X to Brand Y?
Don't you think that replacing your computers now would help you prepare for the end-of-the-year rush?
You may use modals of obligation followed by infinitives to create feeling of urgency:
Must...
The company must take advantage of this positive stock performance so...
Have to...
The employees have to improve their customer relation skills so that...
Should...
Company ABC should increase their marketing budget allocation in order to...
You may also you conjunctions and conjunctive adverbs when providing supporting details:
Conjunctions
while...
as far as...
so that...
now that...
Conjunctive adverbs
in addition...
for example...
on the contrary...
furthermore...
meanwhile...
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