Notes

4 Tips for Using Email to Support Webinars
Seasoned webinar and teleconference hosts use email to market their events, driving targeted customers and customers to attend. Through learning from mistakes, we've discovered some best webinar practices regarding email:
Make sure your email invitations are well-formed and tested, before they leave your desk. A good rule is always to send both text-only emails and HTML emails, and discover how those on your list respond. For B2B audiences, HTML is preferred, because it's more appealing and professional-looking, while B2C audiences seem to respond preferable to personalized text-only messages from people they understand.

If you are going for HTML messages, be sure all your images appear correctly and your links work. Send the content over to yourself first, and then test each link. We'd also recommend overlooking the product numbers and in many cases testing those. If you are using a bridgeline for the conference call or on-phone percentage of your meeting, you need to be in a position to call the number and hear the operator ask to your ID code. As you'll be able to probably imagine, a typo inside a phone number or access code will in fact prevent people from joining your call or webinar.

Plan an e-mail campaign that supports your event, looking at your active subsciber lists. Often Live streaming pay per view allows you develop ideas that are really event-related. You can ask your audience for questions ahead of time in a follow-up email or say something about your guest speaker, if you have one. Always attempt to offer greater than "just a reminder" up to the final hour before your presentation, and then send that reminder out to everyone that has opted.

Following up is also important, after having a webinar or online event. Using two lists, one for registrants and something for attendees, send a survey having an online survey company. Here you can require tips on the afternoon and duration of your events, the eye level within the subject or presenter as well as other details that could be necessary to know for next time. And if it is possible to, have your following webinar already set inside calendar and offer a registration to the one. You can also offer your replay (make sure to have one) to both lists, and if it's actually a free event, you'll be able to let people know it's OK to pass through it along to interested friends. Keep track of your replays by setting up a shortened URL link (like ) that may track how many opens you've received.
Webinars, online meetings and teleconferences are great solutions to supplement the caliber of content your organization offers to customers and prospects. Keep refining the webinars, and do not overlook finessing your appearance in terms of the email campaigns that support them.
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