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Long Island Marketing Agency fishbat Shares 5 Real-Time Marketing Tips for Small Business Success
Are you feeling like your small business is just staying the same and not progressing forward? Or perhaps you just don't know where to begin when it comes to deciding what company objectives to pursue this year. Every business owner dreams of running a great and profitable company, but the journey to that goal isn't always easy. A Long Island marketing agency understands your drive to transform your small business into a profitable one and has shared five real-time marketing tips to upscale your leads.

1. Participate in real-time conversations

You should be prepared to answer questions and start new discussions with your potential customers. To do this, you have to be present on social media platforms such as LinkedIn, Facebook, and Twitter, especially if your target audience is using them. Make sure to be responsive and attentive in your conversations with potential customers so that when they are ready to make a purchase, they will think of you first. However, if you are struggling to spark positive conversations with your potential clients, a Long Island advertising agency can share insights with you on how to build trust with your clients. The smoother the conversation, the more you and the customer know each other, and the more they’ll most likely buy your product or services.

2. Be aware of the latest trends

To succeed in real-time marketing, one must be observant and aware of the latest trends. Using Google alerts, you can keep tabs on emerging trends in your niche and stay abreast of their real-time events. Also, you can keep an eye on influencers and build connections with them. Influencers are up to date on real-time events. If you’re lucky, they can even promote your brand and spread the word about your small business. If connecting with influencers isn't your thing, then reading magazines and newsletters is a great alternative for keeping up with industry developments and the buyer’s most frequently asked issues.

3. Optimize your contents

Despite the cliche, content is truly the king of real-time marketing. It's important to keep in mind that your brand's content should reflect your business niche, customer profile, keywords, and SEO methodologies. To be successful with your content, consider and prepare it with a multiplatform, multichannel, transmedia storyline. You need to tailor your content to each individual customer, use appropriate keywords, and optimize for search engines, but you should also keep transmedia storytelling across several channels when you create and distribute your content. If this sounds complicated to you, consider working with a content marketing agency. social media marketing will develop the content of your small business’s page to make it search engine-friendly and attractive to buyers.

4. Be an active social listener

The term "social listening" is talked around frequently these days, yet not all businesses are actually effective at it. Understanding what users mean is different from simply reading or listening to what they say. While it's admirable to engage with your audience on a social media platform in real-time, it's also crucial to avoid being excessively reactive. Before diving headfirst into a discussion, it's wise to take a moment to step back, collect one's thoughts, and have a better grasp of the topic at hand.

5. Take advantage of social media

The goal is to strengthen relationships between your brand and its consumers. To take advantage of new possibilities and increase your revenue, social media is the greatest way to keep dialogues going, engage your potential customers with a wider reach, and deal with any brand crises that may arise in real-time. Be sure to get professional advice or feedback. Social media marketing agencies will give you honest opinions and get the attention of your target audience by using a good social media strategy and making content that people will find interesting.


About fishbat: fishbat is a full-service content marketing agency that takes a holistic business approach to their clients’ digital marketing programs. The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs—all custom calibrated for both B2B and B2C businesses.
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