Notes

Bernhard Burgener - Innovation management: The importance
To stay relevant, companies today must foster innovation through innovation leadership

Bernhard Burgener (a veteran businessman) believes that innovation is essential to succeed in business. Burgener believes that the only way to stay relevant is to innovate. stay in the current market.

Check out the following information to discover ways you can improve your innovation management.

What exactly does innovation management really mean?
There is a lot of debate on innovation management. Innovation is defined as something that cannot be controlled.

Many are committed to creating systems and processes to boost innovation. It's not as easy as you imagine.

Let's take a look at what the word "innovation" means. Merriam-Webster defines Innovation as "introducing something new." It's distinct from simply inventing something.

"Innovation management" is the term used to describe every aspect required to "introduce something brand new." The procedure involves coming up with concepts, prioritizing them and implementing them, e.g. when launching the product or creating new processes within the company.

The definition suggests that there are many kinds of innovation . This is at the heart of many debates on innovation.

The term "generic" is often used as a word when they are referring to a specific subset of innovation. But , even then, only from the perspective of their organization or experience.

Four pillars of Bernhard Burgener's innovation management of innovation management
Bernhard Burgener gained his knowledge by observing. This is done by breaking down every aspect of innovation, and then discussing them separately.

Bernhard Burgener advised that you concentrate on this pillar as the primary one.

Competency
Competency is the ability of an organization to in generating and managing new ideas.

Innovations are the result of a collective effort. But, the competence aspect is mainly about people. This refers mainly the ability as well as the practical knowledge of employees.

The manager of the company has a legitimate need to be an Entrepreneur .

The model also incorporates information capital, tacit and financial capital. All of these could be required to bring about innovation.

Structure
Structures aid in the effective utilization of capabilities, and they allow for the use and modification of structures. In practice, this means the structure of the organization's organization as well as processes and infrastructure.

The best structures can be utilized to boost the efficiency of an organization's operation and to foster innovation.

https://www.rts.ch/sport/football/12117930-super-league-bernhard-burgener-marque-un-point-dans-le-feuilleton-du-fc-bale.html If there aren't the right process of communication, decision making and infrastructure for implementation, few ideas will succeed. Tools like innovation management software are able to make a huge difference.

Culture
A company's culture can allow it to acquire the capabilities that are associated with people, provided it has the proper structures in place to achieve this.

It is much easier for companies to retain and attract the right people in a workplace which encourages the development of new ideas.

A positive culture that encourages innovation encourages proper behavior and discourages wrong ones. The culture of an organisation has a major influence on the potential of innovation, as its effects rapidly accumulate. These are the characteristics that make up an creative culture.

It is important to constantly to improve.
Valued are speed, learning and experimentation, as well as flexibility.
The ability to accept failure is an integral part of creative growth
It allows for the freedom and responsibility. Leaders are guided by vision and culture rather than the chain of command method.
Strategy
Strategy can be described as the organization's long-term plan for the organization's long-term success.

However, it's crucial to remember that strategy is a mix of making choices and implementing them.

Innovation and strategy are closely related topics. Innovation is just one way to reach your strategic goals.

Bernhard Burgener states that there are many types and designs of innovation.
Open Innovation
It is based in the belief that intelligent and creative people from outside of the business can help in achieving strategic goals. They also have the ability to be able to share intellectual property, which could be beneficial for different parties.

The more data you can gather more you know, the better informed your decision. In the open innovation funnel on the right, the development process isn't restricted to the individuals within the facilitating company. Furthermore, the variety of ideas also increases.

Incremental Innovation
Incremental innovations are a series minor improvements or updates to current products, services or processes.

Intense innovation focuses on making existing products more efficient, productive, and differentiateable.

Incremental innovation is typically utilized to strengthen or maintain a product’s market place. This is a standard method in the field of consumer technology, as companies work to enhance personal devices and provide customers more appealing features.

Sustaining Innovation
It's when a company makes more efficient products and then sells them to customers with higher profits. Innovation is a method that businesses who are success in their business employ.

Bernhard Burgener Profit is the motivating factor to invent. A company can make ever greater profits by developing more efficient products for the most loyal customers.

Disruptive Innovation
This type of innovation occurs the case when a business with less resources, challenges an established company and shifts towards the upper end of the market. It is possible to categorize disruptive innovation into two kinds:

Low-end disruption It's an opportunity to disrupt the lower end of an existing market using a low-cost business model.
New market disruption A company could serve an untapped niche in a market and create a new niche.
Both types of disruptive innovation aren't designed to be taken on by the newcomer. They force incumbents to retreat upmarket.

Bernhard Burgener identifies the key problems in the management of innovation.
Poor infrastructure
Without the infrastructure, resources and processes necessary to realize impacts, it's difficult for individuals to do so. It's easy to talk about Google's 20percent time as an excellent initiative for supporting the development of new technologies.

However, if your company had the same policy, it would probably be less effective. Your employees wouldn't have access to the information of the infrastructure, the raw data that Google employees have access to.

The manager must make sure that the team has all they need.

Bernhard Burgener Culture lacks a growth mindset
It's important to follow the steps to create a growth mindset for your business. Growth mindsets are based on the belief that your personality isn't permanent or cannot be altered.

The same is true for organizational culture. Without a growth-oriented culture it is unlikely to develop new ideas.

Bernhard Burgener There's no clear vision or focus
Innovating with something that isn't currently in use is often the source of crucial inventions.

Bernhard Burgener A vision that is compelling likely to attract enthusiastic people who are willing to do extra work to develop creative solutions. While you may have a clear and concise vision for the company but communicating it effectively and embracing it is crucial.

Bernhard Burgener would advise that you keep your ideas alive and never stop inventing!
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