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Children and adults alike aren't just playing Minecraft in their millions: they're watching YouTube videos created using Minecraft and they are getting billions of views.
Now , the online video firm Octoly has released a study aiming to quantify that and claims that by June 2014, Minecraft videos had been watched 30.8 billion times and only 183 million views coming from the channel of Mojang, the game's publisher.
It's more than three times the number of views for videos on Grand Theft Auto, which Octoly said was the second most watched gaming brand on YouTube with nearly 12 billion views, ahead of Call of Duty (10.2 billion), Angry Birds (six billion) and Halo (4.8 billion).
According to the company, Minecraft videos have been watched an additional 16 billion times since June, bringing the total to 47.4 billion views. Minecraft-skins.Biz "In June our Octoly360 system found 81,000 different YouTube creators discussing Minecraft," explained Octoly. "Today there are 147,000 creator channels that have Minecraft videos, nearly twice as many."
Anyone who has been following Minecraft and/or the evolution YouTube over the last few years will not be surprised to see Minecraft so far ahead of its rival brands.
Tubefilter published a chart listing the top 100 YouTube channels in September 2014. It utilized data from analytics firm OpenSlate to reveal that Stampy was a child-friendly Minecraft channel was the third most popular with 189.6 millions views.
Also popular that month were channels that had a heavy or total Minecraft focus, including Vegetta (eighth in the world with 164 million views in September) and The Diamond Minecart (10th with 161.8 million views).).
Mojang has been assisting its YouTube community since the beginning of Minecraft. They have avoided copyright disputes with creators of videos and have a non-judgmental approach towards the content of their videos.
"We have lots of people who earn a living making videos about Minecraft. Vu Bui, Mojang's chief operating executive, told the Guardian that the financial benefits of Minecraft are incredibly.
"That does not take anything away from us, and I would say that it enhances the value of Minecraft having people who are highly skilled and creative at what they do. We have effectively outsourced YouTube videos to millions of people. The results they produce are more creative than anything we could ever make.
YouTube is a significant element of the reason Minecraft is such a successful well-loved and popular gaming brand in 2014 - and it's an important reason behind Microsoft's decision to purchase Mojang for $2.5bn this summer.
Microsoft isn't just buying a game that's sold over 54 million copies across computer console, mobile and desktop: it's buying one of the biggest television brands in the world. Despite the fact that the game's huge popularity is online instead of on traditional television.
Website: https://minecraft-skins.biz/
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