Notes

Your website is the first impression someone has of your business, so that it makes sense you want to put your best foot forward. The websites that have made this list of the Top 5 Best & Worst Website Designs of 2021 show why well-planned design and a good marketing strategy make a huge difference. What you’ll see here'sthat whenever it comes to website development, a truly awful site stands out as much as an exceptionally well-designed one.
The main difference between the best website design and the worst is that when you’re captivated by way of a visually stunning site you want to take advantage of the wonderful user experience being provided - you wish to follow the story. On poorly styleed sites, your first reaction is frequently to bounce back again to the search page buying better option or experience.
The worst website design is hardly ever done on purpose. More often this is a case of bad design element choices or simply plain inexperience. Occasionally, a site is a victim of bad taste or humor that doesn’t “land”. Needless to say, that will be one of the primary explanations why hiring a specialist firm is so important because you simply don’t get yourself a second chance to make a first impression.
5 Best Website Designs of 2021
Let’s start with some truly imaginative and inspiring website designs that give new meaning to the word “online experience”. These sites have several key design features in keeping:
• They are visually stunning
• They are mobile friendly and responsive
• They share a tale
• They are interactive and engaging
1. Good Meat
Landing on the site, you’re intrigued with the visuals - a sleek logo and simple hero heading upon a muted almost mysterious backdrop of tropical feathers, and the beckoning “Click to discover” button that calls you to action. The web site takes you on a journey through story, sound, and 3D visuals that's unexpected and deeply compelling.
Through the use of animated storytelling and a captivating soundtrack, this precisely crafted website creates an immersive experience that’s compelling and memorable.

2. Patrappa the Trapper
As a site to feature the work of an Italian comic writer, this webweb site design works brilliantly. All in black and white, it’s a portfolio treatment but having an edge. Music, a day/night feature that changes the look and feel, and a body of work that keeps people engaged, this clean site offers easy navigation through a gallery portfolio of the artist’s adult comics and concept art. And it’s ready to a techno beat that’s similar to 60’s rat pack chic.

3. The Neverlands
An LA-based nightlife and events venue, the Neverlands is in the business of experiences and their website reflects that through an extraordinary world of fantasy mixed with prohibition-era art and a touch of steampunk. With a curiosity-driven quality, this website interweaves custom animations with parallax effects taking an individual on a magical journey of eccentric locations and unusual products in what's clearly one of the best web designs of 2021.

4. The Mill
A visually arresting site developed for The Mill, a creative production studio based in London, New York, and LThe, where you land on an “immersive tapestry” featuring their work upon moving image, visual effects, and digital projects. The moving content can be explored by the user who controls how fast to scan, what things to focus on, and where to explore in a tactile way. Uniquely, the website carries their calls to action on each page delivering the marketing message an exactly the best time.
5. Apple - AirPods Pro
Creating an interactive a goodd immersive digital ride, Apple’s AirPods Pro site uses 3D graphics and an interactivity that goes beyond scrolling and clicking. This technique transcends the typical ecommerce drawback of selling something that you can’t touch or try and creates a creative discovery experience that positively impacts sales.
Upon landing on the site, there exists a crisp, clean black background and an image of the AirPods, but no indication of how to proceed. Intuitively, you scroll (as intended) entering a storytelling experience that packs a “Wow” punch that highlights the technology and the advanced features that make this product sought after by early adopters and regular users alike.

5 Worst Website Designs of 2021
Not that you’ve seen among the better, here’s a look at some real standouts for methods to NOT design your website!
1. ARNGREN
This Norwegian-based technology and gadget ecommerce site truly deserves to be on every list of worst website designs. Visually, it really is totally overwhelming with products plastering every centimeter of the display. They offer the unique side-scrolling element which shouldn't be used along with animated images that draw your eyes and distract customers. Navigation options are all over the place, plus the site isn’t responsive or mobile-friendly. And, last but definitely not least, Arngren don’t use HTTPS security protocols despite the fact that they are usually selling products and handling payment information for customers.
2. Pacific Northwest X-Ray
On this site, the color scheme, typography, and layout are straight out of the ’90s! While they claim to be “Simply the becomest!” at the top of the page, it’s hard to imagine any healthcare organization landing on this web site and volunteering to accomplish business. While the navigation is front and center, it really is clustered and lacks any logical flow. The colors and lack of definition ensure it will be hard to focus on the important CTAs. This web site also does not use HTTPS or any kind of mobile-friendly interface.
3. website development company
At first glance, this site seems reasonable and you might question why it really is on the list of worst website designs. It loads quickly, and the landing page is interesting with the bottles sliding in. However, as soon as you scroll down, there is absolutely no structure to the information and images being used and combined with the varying fonts, different colored text, and black background. Certainly, reading the information is difficult. Oddly with the concentrate on actual bottles, it requires multiple clicks merely to view a subpar i
4. Suzanne Collins
Looking at this site, it’s hard to believe thfrom it belongs to the writer of the Hunger Games book series, Suzanne Collins. You would expect something more interesting and exciting, but rather we get a bland web site with a rather disjointed layout and no real central focus - it sort of meanders. Clicking on images does nothing even within the works section if they should direct you to a sales point. An author with over 100 million books sold deserves better.
Elements of Good and Bad WEB PAGE DESIGN
By looking at these examples of both good and bad websites, we can learn severalwhat to incorporate so your website eventually ends up on the right design list:
• Pages should be clean and well-defined adding interest rather than detracting
• Intuitive, easy to find navigation is essential to the user experience
• Mobile friendliness is type in 2021 and beyond as se's shift their focus toward smartphone devices
• CTA’s, or calls-to-action, ought to be easily identifiable and guide users to take the next phase of your marketing sales funnel
• A clean, visually appealing layout and interface is simpler for users to digest
• Fonts should be applied consistently without needing multiple types, sizes, and colors
• Every site should have an objective and tell a story; the look should flow theround that purpose and story
• Provide thoughtful and interesting content to rank well browsing engines
• Use adequate security protocols to make sure customer financial information
The Bottom Line
The bottom line is that your website is often the first point of contact between your business and new customers. Which kind of message are you currently trying to send them? This list of the Top 5 Best & Worst Website Designs of 2021 is a good reminder of things to avoid unless you like low conversions and the notoriety of finding yourself in an article such as this.
If your business is looking for website design services, contact among Lounge Lizard’s Brandtenders to evaluate your website, request a proposal, or discuss possible changes in 2021.
Be sure to check back every week for great new Lounge Lizard blog articles.

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