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Bic lighter wholesale distributor

The Bic Lighter was introduced in 1973, the Bic Shaver in 1975, coloring and drawing tools in 1979, Bic moved into sports items in 1979, and the Bic White Out was introduced in 1992. Then, in 1995, the company decided to once again broaden its market by entering Eastern Europe and then, in 1997, Asia. Sheaffer Pen Corp.'s eye-opening 1997 takeover of the luxury fountain pen industry allowed the firm to extend its product line while simultaneously adhering to its core principles. This is true even though the company now produces pens that cost anywhere from $15 to more than $1000. With Pimco, Bic entered the adhesive label business in 2006, followed by an expansion into Turkey, and finally, another entry into the promotional bag market with the purchase of Atchison Products. Bic introduces a phone in France in 2008, where its straightforward design and disposability quickly find a home and spread to Spain and Belgium. After acquiring Antalis Promotional Products, Bic expanded into India and Hungary in 2009. Bic purchases Morwood Promotional Products in 2009, develops the Bic Flamedisk in 2011, and buys Angstrom, a power firm with a focus cheap lighters bulk , buy lighters in bulk on the development, in 2012. Numerous lawsuits have been filed against the Bic Corporation on behalf of individuals who claim that the company's disposable butane lighters were to blame for flames that left them injured or, in some instances, dead. Although complaints started to trickle in shortly after Bic released its disposable lighters in 1972, the firm was able to keep them quiet by reaching out-of-court settlements, which often included confidentiality as a condition. The jury found Bic liable for the extensive burns sustained by Cynthia Littlejohn, a Philadelphia woman who was on a camping trip when the Bic lighter in her front pocket ignited, engulfing her in flames. But last fall, in what was reportedly the first lighter case to go to trial, Bic settled for $3.25 million after the jury found the company liable for the burn injuries Cynthia Littlejohn sustained. Lawyers claim that worse cases have occurred: According to a complaint brought by her husband Francis H. Smith, Ethel Smith of Tower City, Pennsylvania, caught fire on July 13, 1985, when the Bic lighter she was using to light her cigarette burst. Mrs. Smith passed away two days later, and her husband is suing Bic for $Salut commensurate with his claims that he sustained second- and third-degree burns while attempting to put out the fire with his hands. Bic rejects to address the damage allegations or any other issue relating to the safety of the lighters. Due to the inherent risk of fire, the firm offered two prepared statements, highlighting its concern for safety and assurance that its lighters adhere to high standards of quality. Leah Colihan, a spokesperson, responded many calls to Allen Lipson, the corporate attorney, and vice president and treasurer Alexander Alexiades, stating that the business would not address the injury claims. Marcel Bich, the chairman of the board and CEO of Societe Bic, the French-based multinational that controls the Bic Corporation, was contacted at his home in France yesterday but declined to comment. The Bic Corporation's president and chief executive, Bruno Bich, who is headquartered in Milford, Connecticut, did not answer his phone. The disputed lighters are marked "with fixed flame" and are packaged in a plastic bag or tray. They may be distinguished because bic lighter wholesale distributor, big lighters wholesale they lack the little wheel that some lighters have to change the flame's size. According to the commission, the recall does not apply to Bic Mini fixed-flame lighters or Bic regular size adjustable lighters, which together account for 98% of Bic lighters on the market. The organization advised users to cease using the standard-sized fixed-flame lighters and to return them for a refund to the place of purchase. Case studies Discuss the following issues as you examine the BIC case study: 1. What tactics did BIC use to be successful in the market for ballpoint pens? 2. How did the plan alter when disposable lighters and porous point pens were introduced? 3. Which new product alternatives should BIC choose to pursue? why or why not 4. Based on the study you performed for Questions 1 through 3, what do you believe BIC's strategic strengths and weaknesses are? 5. What further tactics would you suggest to Baron Bich? | BACKGROUND In the markets for stationery, disposable lighters, and shavers, BIC is the market leader. Through office supply businesses, supermarkets, stationery shops, and distributors, it offers its goods in more than 160 countries. Not you, million.


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