Notes

Hug a Hoodie: The Friendly Side of Personalised Hoodies
UK Prime Minister David Cameron's notorious advice that we should all 'hug a hoodie' has been much publicised and discussed. Following the London riots it has come under scrutiny again. Hoodies, certainly on the list of older generation, have evolved all kinds of negative connotations. Many teenagers, however, don't realize why this should be so.

For many totally law-abiding young people, the humble hoodie is a warm, comfortable clothing choice and nothing more. Personalised hoodies have grown to be especially popular among the younger generation, being a great way showing your support for a club, team, group or cause. Plenty of youngsters get hooded sweatshirts composed as a keepsake from old schools, or fun group holidays. Hoodies are frequently used as a way to remember positive experiences. So why do hoodie-wearers have such a bad reputation?

One possibility is that, even though vast majority of youngsters wear hoodies, the only ones who make it in to the media are the ones that are up to no good. This could lead older people to assume that it's young thugs and criminals alone who wear hoodies. This could imply that all hoodies, even friendly personalised hoodies, get unfairly judged and maligned.

Contact with perfectly nice youngsters who wear personalised hoodies, or hoodies in general, could help the older generations to realise that the image of the dangerous, out-of-control youngsters in hoodies, is not the norm.

Another element which can make people wary of hoodie wearers, whether they wear personalised hoodies or elsewhere, is the physical shape and design of hoodies and promotional hoodies. You'll no doubt have observed signs in shop windows which read: 'NO HOODS IN STORE'. The truth that hoodies have an, eponymous, hood might sound obvious but it is something which can make people nervous since it obscures the faces of wearers.

The images in the media of faceless gangs of youths in hoodies, even in personalised hoodies, can look particularly menacing, simply because their faces are hidden. When you are unable to start to see the faces of large groups it could seem scary due to insufficient human connection. Bart Simpson Hoodie Mostly, however, this prejudice contrary to the humble hoodie is a media construct, mixed with slightly bit of class snobbery and fear of the young...an unpleasant cocktail when you think about it.

You will want to show that personalised hoodies are just as fun, lovable, stylish and friendly as the next item of clothing. Since personalised hoodies are fully customisable you can spread any message you like with them. Use personalised hoodies to demonstrate school pride, university affiliation and club membership.
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