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How to Promote Your Music Through Spotify Playlists: The Ultimate Guide


When you finally take the major step, and you're launching your first single on Spotify in a few weeks. By the time it's live, your assured listeners would be your family, close friends, and a few friends of those friends. While you love the support you get from your peers, there is a more large-scale and sustainable method to get your track to reach even more listeners and grow your fanbase. Let's know how to promote music on Spotify, and it can be the best option for you:

How To Promote Your Music On Spotify
Spotify offers opportunities to promote music . Once you have your music on Spotify, the number one thing you have to do to begin promoting your track is to claim your artist profile. By claiming your profile, you can submit upcoming releases for playlisting on Spotify's own playlists, and you can add merch, tour dates, and customization to your profile. You'll also use Canvas—Spotify's visual album art tool that lets artists add custom looping videos that show when a song is playing.

The Convenience Of Spotify Playlists
⁠Optimizing your profile lets you more streamers and more exposure, all gained organically. But before anything, what exactly is it about Spotify playlists that build it the breeding ground for more music exposure? It's simple – convenience. Listeners depend on curated playlists to accompany them for an event, work day, or drive. As long as they encounter a track or two in the playlist enjoyable, the listener is then tempted to the rest of the playlist and trusts it enough to have their preferred genre and get along with their mood for the day or specific event they want the music for. When your music happens to become a part of their selected playlist, they will provide your track a listen without having to type it into their search bar. From there, they can even visit your profile and listen to your other tracks. Did it mention the convenience of Spotify playlists goes two ways? Both for the listener and the artist.


How Spotify Playlists Grow Both Your Fanbase And Network
More than just increasing your fanbase through being part of a Spotify playlist, placement on these also lets record labels discover your music. Spotify playlist submissions are an organic way to promote your music as it gets to reach both professionals and listeners in the industry. This means potential record labels, music publishers, and booking agents, as they are always on the lookout for new music as well. Since they maintain these playlists monitored, your following playlist placement could be the initial step to your big break.

What To Expect When Submitting Your Music To Spotify Curators
While this opportunity is exciting, note that submitting your songs to playlist curators won't instantly get you the exposure you want. Playlist curators have to review various music submissions of different types before they can get around to listening to your music. Once they listen to all submissions, they shortlist tracks that can vibe in the same playlist. Once you have chosen a track you would like to submit to Spotify playlists consideration, ensure to submit your unreleased music at least one week before the intended launch date of the single or album that the single is a part of. Once you get a place in a curated Spotify playlist, you increase your audience, acquire loyal listeners, and start to understand the kind of music that this fanbase takes the time to listen to.
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