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The data that was gathered from the interview has been encoded, transcribed, analyzed and interpreted to unlock problems in the study. It was encoded and treated manually. Thematic analysis was used to create representations of the central idea of the participants’ responses. The process of data gathering sought answer to the research questions and guided the formulation of conclusion.
All the data and information collected from the survey respondents has been analysed and interpreted in this chapter of data analysis. The target participants of this survey are viewers and potential travellers. Basically, who have intentions to visit destination by watching travel vlogs. The collected data from the survey questionnaire shows that majority of the respondents are in legal age. While interpreting the data we have found that travel vloggers is pretty popular phenomenon in the perspective of the respondents of the questionnaire
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