Notes

PR Predictions for 2014
The changing calendar inspires many to take into account what the near future holds for us. We are very worked up about the rapidly evolution of PR, especially now that professionals have more opportunities to positively influence business goals. Below are a few key 2014 predictions that sound really interesting:

1. The news headlines media industry is alive and kicking

The brand new business models along with greater accessibility to media through mobile devices indicate the downward spiral of the news headlines media industry may be actually rising. Subscriber paywalls to online media are starting to replace declining print advertising, based on the NY Times. Newsweek can be re-launching its print edition, with plans to increase subscriber revenues rather than rely heavily on advertisers. Concurrently, in accordance with Mr. Magazine, 2013 saw the best survival rate of newly launched magazines.

2. Social Media continues to evolve

In accordance with PR Every Dey, this season LinkedIn will become the "new Facebook." With added features such as "likes" and the dew design meant to encourage users to create branding tools, more marketers are anticipated to use LinkedIn to follow relevant conversations, also to connect with potential clients and influencers. As well, LinkedIn will also be a highly important platform for journalists researching and identifying great stories.

3. Focused and integrated content

In terms of PR, the necessity of content is not new. It's always been the focus of thought leadership campaigns, media storytelling and many other PR services. However, that doesn't mean PR pros are not always considering new opportunities to boost their content. As well, content strategies in 2014 must account for the increased number of formats and distribution channels, therefore the more diverse and creative our content is, the much more likely it is to spread into the World Wide Web.

4. PR and SEO, Mobile and Local

Companies require optimized PR, and the need for SEO and PR to interact is more pressing than ever before, so Media Bistro predicts that PR and SEO will find collaboration pretty important. Another trend prediction for PR is the increasing union of social media with mobile and location. 2014 PR strategies should be adapted to take this into account since consumers tap into social media via their cellular devices more than ever. T here fore, there will be a much greater need of hyperlocal PR strategies, allowing local companies to reach and engage clients like never before.

Newsmaker Group is a full-service communications firm. Whether you are looking to support sales, build brand awareness, mobilize communities, reinvent or enhance your corporate reputation, implement a thought leadership strategy, launch a new service or company, promote a fundraising campaign, and/or educate the public, Newsmaker Group delivers relevant and compelling communications results! http://www.newsmakergroup.com/
My Website: https://writeuply.com/how-to-watch-the-chosen-on-roku-the-complete-guide/