Notes

20 Newsletters Every Marketer MUST Stay Ahead Of The Curve
"The question isn't who is going to let me; it's who is likely to stop me."

Humans without ambition - Goodbye and Goodluck!

I am a serious marketer and I want to make it big. 5 Years down the road, I want to groom myself into one of the primary guys in digital marketing a.k.a. 'The Wolf'. I restlessly '�rawl' the net for intelligent marketing blogs and consume knowledge liberally. I do not mind sharing my learnings with people who respect time and money.

Know the dynamics of the complete marketing funnel, like the back of one's hand.

Read ahead. May the Force be with you.

1. NeilPatel.com

Specialization: Thought leadership

Neil Patel may be the co-founder of KISSmetrics, Crazy Egg and Hello Bar, three tools that nearly every SaaS marketer knows, plus the founder of Quick Sprout, where he helps businesses drive more traffic and make increased sales online. Neil also actively consults, invests, blogs and speaks all over the world; in short, he knows what must be done to become a successful entrepreneur.

Analytics: Whatever be the topic, the most striking feature of Neil Patel's blogs is his love for analytics, which is so obvious in his posts. Neil primarily targets analytics to comprehend customer behaviour to boost conversion rates by tracking the right business metrics.

Actionable: Being an entrepreneur, Neil is continuously experimenting and developing new and leading edge ONLINE MARKETING tactics, while dealing with a number of the biggest brands on the globe. All this experience is reflected in his blog/newsletters. So what Neil offers in his blogs is practical marketing solutions instead of untested hypothesis.

This newsletter gives you practical advice on inbound marketing, It'll give you data driven customer insights, it can help you leverage analytics to operate a vehicle growth, it will guide you towards controlled automation and most importantly it will provide a strong perspective to take into account marketing in general. Usually do not miss out on this newsletter!

Most Shared Article in 2015: How To Use Growth Hacking To Attract and Retain Customers (1.4K Shares)

2. Search Engine Land

Specialization: SEO + SEM + Local Search Marketing

Search Engine Land is really a news and information site covering search engine marketing, searching issues and the search engine industry. SearchCap is a daily email newsletter recap of internet search engine news. It provides a summary of what happened browsing at the end of each business day. This includes all stories from Search Engine Land posted that day plus headlines from sources across the web.

SEM & SEO: Subscription to the newsletter will keep you updated on the latest developments in Google and Bing ads, whether they're tweaking Product Listing Ads, adjusting Enhanced Campaigns, or changing the way ads display on various platforms. This newsletter will also keep you updated on the latest news or how-tos from best SEO practitioners and thought leaders..

Search Engine Land is launching a fresh industry awards program called "Landy Awards" which will recognize individuals, agencies, and internal marketing teams within the digital marketing community who've demonstrated excellence in executing organic and paid search marketing initiatives. And SEMPO Partners with INTERNET SEARCH ENGINE Land for the Landy Awards which is held on September 30, 2015 in New York City.

The subscription may also keep you updated on the latest news about local search engine marketing, including tips to help small businesses, franchises and community locations be more visible in locally relevant search results.

Another cool feature about SEL is they post internet search engine news stories throughout the day so that the users are informed the moment a new story appears. This is perfect for this content marketers who would like to continue on everything the moment it happen.

Most Shared Article in 2015: It's Official: Google Says More Searches Now On Mobile Than On Desktop (10.7K Shares)

3. Content Marketing Institute

Specialization: Content Marketing + Brand Marketing

Founded by Content Marketing Evangelist and author Joe Pulizzi, Content Marketing Institute, can be described as a blog for brand marketers. Your blog and newsletter features among the best guest bloggers and thought leaders in content marketing space. The newsletter is well known because of its quality original content.

The blog and newsletter includes a post a day written by Pulizzi along with other industry leaders who discuss everything related to content, strategy, and tips for hiring. Gleam weekly round up of current events going on in content marketing, so that readers can find out about the kinds of content other folks are putting out. This newsletter is the be-all end-all in content marketing, and a serious way to obtain research and stats.

Resources: Content Marketing Institute also offers many free resources including blogs, webinars, and archived podcasts that you can use to build up your individual knowledge and expertise.

Subscription to this newsletter keeps you updated using one of the very most authentic and authoritative opinions in content marketing space.

Most Shared Article in 2015: How exactly to Write Content That Engages Mobile Readers (3.8K Shares)

4. MWWPR

Specialization: PR

What makes MWWPR an important subscription for a marketing professional is their expertise across practice areas and disciplines and their experience in crafting solutions & strategies that produce their clients more competitive.

Comprehensive Coverage: It is the only newsletter which covers the PR related exhaustively. It discusses everything from consumer lifestyle marketing to LGBT marketing, presenting left-brained technology with right-brained content for a well-rounded offering, you won't find elsewhere.

Research: This newsletter can be an authority on PR related Research, insights and strategy. It discusses several meaningful insights and practical methods to develop highly effective communications strategies, using a mix of qualitative and quantitative research.

Strategy: It can help you arrive at the strategy behind targeted communication plans and activating consumer behaviors vital to your organization - product purchases, brand recommendations and long-term engagement of key stakeholders.

This newsletter will give you a practical knowledge of building working relationships with media, analysts, and other influencers that drive the market conversations. It provides you with the latest information and skills needed to work with influencers to generate your personal communities, do original research, events and build partnerships. As a marketing person you need to understand and manage PR, so that you can move up the ranks, try MWPR, you will not be disappointed!

5. Marketing Land

Specialization: Digital marketing + Martech

Marketing Land is really a news site covering online marketing, social media marketing, mobile marketing & more. That is a sister site of Search Engine Land. This newsletter keeps you up to date with the most recent interactive marketing news, views and how-tos. Each email newsletter will round up everything that Marketing Land has published on the topic in the previous week, including links to news stories and columns by expert practitioners.

Perfectly classified: This newsletter covers an array of topics from Display to find, from mobile to analytics. The topics of the newsletter have become well classified and provides the user the choice to select the topics of his/her choice. That is mostly of the big blogs/ newsletters to cover niche topics like Retail, Marketing industry, Martech etc. This is one of the reasons why you should subscribe to this newsletter.

Hottest news: Marketing Land's newsletter covers the most recent developments and techniques in the complex marketing ecosystem. This newsletter gives you the first mover advantage with the latest updates and lets you leverage the upcoming products & tools to your brand or client's advantage.

This newsletter consistently arises with fresh, original and shareable ideas and may be the one-stop shop for digital retail news and stats, expert opinions, how-to guides and actionable insights. Consider this as your marketing newspaper and subscribe.

Most Shared Article in 2015: What The Unofficial Death Of Google+ OPPORTINITY FOR Marketing (7.2K Shares)

6. Adweek

Specialization: Brand Marketing

What's the must-read publication for all executives at the largest advertising agencies? I wouldn't think before saying that the answer is AdWeek. A publication which covers strategy, data and branding tailored for CMOs and top marketing professionals. Adfreak, the official blog of Adweek, is a wonderful repository for brand marketers and exclusively covers the very best and worst of advertising, branding, designing and content writing.

Brand Marketing: Subscription to this newsletter would keep you updated on an array of topics related to branding and advertising. The topics covered are essentially at the intersection of advertising, media and technology.

Viral Content: AdFreak is a collaborative effort by AdWeek staffers to chronicle all the latest and greatest campaigns in the ad world. Unlike check here of AdWeek Magazine, AdFreak presents its contents in a comical, sarcastic manner mildly similar to the fantastic Defamer. One can't be expected to keep up on all of the latest ad campaigns, which is where AdFreak excels.

Adfreak is a daily blog of the greatest and worst of creativity in advertising media marketing and design and is really a must-read news for marketing, agency, creative and advertising professionals.

Most Shared Article in 2015: What Is Branding? This Thought-Provoking Video Tells You in Just 2 Minutes (11.1K Shares)

7. Marketo

Specialization: Content ONLINE MARKETING STRATEGY and Marketing Automation

Marketo blog focuses on providing scalable marketing automation solutions. Although this is

directed at enterprise level clients with large marketing/sales teams and large budgets this website offers some awesome insights right into a content marketing strategy that scales. Marketo blog offers loads of shareable content about marketing.

Now, moving the leads through the marketing funnel can be done faster by integrating ReadyTalk's reliable webinar solution with Marketo

Marketing Automation: The Marketo blog is among the most well-designed and thorough marketing sites out there. Marketo blog specializes in Marketing Automation, but can be loaded with content on categories this type of s modern marketing, content marketing, email marketing, and social media, and every blog contains multiple images that complement the written text. This content is fun to learn, informative and educative as well.

Creative Content: Of all the blogs and newsletters discussed till now, marketo stands apart. They are creative in the way they present their content and their blogs have a viral appeal.

Automation and data will be the two overriding themes of the Marketo blog. With a wholesome emphasis on email, this website gets in the centre of modern marketing. Automation will continue to be more important in marketing, so start digging in now.This newsletter is crucial for all those who intend to scale their marketing efforts and i.e. practically every marketeer.

Most Shared Article in 2015: How to Integrate SOCIAL MEDIA MARKETING and Blogging from The Art of SOCIAL MEDIA MARKETING (2.9K Shares)

8. Unbounce

Specialization: Landing Page Management and Conversion Optimization

The Unbounce blog features tons of great scientific tips about building amazing webpages that are optimized to get and convert leads.

Subscription to this newsletter gives you a very good analysis of different landing pages, it offers multiple types of different landing pages and actionable information on what's good and what's worth testing/changing.

Data Driven Analysis: Unbounce presents content that is supported by scientific evidences and examples. It really is all about conducting scientifically sound marketing experiments to build landing pages that convert. All their posts give a short critique after every example that can give you some A/B Testing ideas for your landing page.

GUIDELINES for design testing: For A/B testing, it's often effective to start with starkly contrasting designs. Once one design wins out on the other, you can start to narrow down your tests with each iteration. This newsletter provides massive amount of useful info on best practices for designing tests.

Most Shared Article in 2015: 32 Methods to Squeeze Leads From your Next ADVERTISING CAMPAIGN (7K Shares)

9. Inbound.org

Specialization: Ultimate guide to growth hacking.

Absolutely. This community is filled with awesome, friendly, knowledgeable individuals who legitimately want to assist you to. Their newsletter provides the best business/marketing advice can be learned from other founders.

Awesome community: Regardless of your current role/position you should always join a marketing growth hacking community. Any place where marketers, growth hackers, and founders congregate to go over is where you have to be and there is absolutely no better place than inbound. This newsletter gives you a quick snapshot of the very most popular discussions.

Increasing visitor count: The focus of this newsletter is a bit narrow, it focuses on growth hacking techniques particularly on how to get highly qualified prospects to your site.

Inbound can be an amazing community of bloggers, marketers and enthusiasts passionate about non-paid channels like SEO, social media marketing, content marketing, conversion rate optimization etc. Don't believe twice before subscribing with their newsletter.

Most Shared Article in 2015: Today, Facebook announced are going to adding a new feature to Messenger which allows one to send money (9K Shares)

10. Marketing Profs

Specialization: Marketing Education & Research

MarketingProfs can be an online resource and community for marketing professionals. It offers its members with information via newsletters, blog posts, training and seminars. This is a multi-million dollar company today that serves a community of more than 492,000 entrepreneurs, small-business owners, and professional marketers at the world's largest corporations. Their newsletter is reflective of all this knowledge and serves as a guide to practical marketing insights, lessons, perspectives, and know-hows.

Knowledge upgradation: It is important for any marketer to help keep abreast of the most recent developments and updates in marketing and there is absolutely no better newsletter because of this than Marketing profs. Marketing Profs is among the best places for guest posting and naturally attracts good articles.

WIDE VARIETY of Topics: With 23 types of content to select from, you could spend hours each day reading MarketingProfs. And it doesn't look at the podcast, in-depth marketing guides and video tutorials.

This newsletter offers real-world education for modern marketers through training, guidelines and research. A must subscription for all marketers.

Most Shared Article in 2015: 2015 Could be the Year of Video Marketing (3.1K Shares)

11. Convince and Convert

Specialization: Content Marketing and SOCIAL MEDIA MARKETING

A Practical and actionable marketing blog. To the point, crisp and insightful. No wonder Convince and Convert is presently ranked because the #1 content marketing blog in the world, the #3 social media blog on the planet, and the #18 overall marketing resource in the world. This is one of the best newsletters for B2B content marketing information.

Killer guest bloggers: The list starts with Jay Baer, founder of Convince and Convert and one of the most innovative thought leaders in this space, known for his consistent & quality content.

Case studies: Their newsletter and blogs focus on case studies which will help you get better at social media and content marketing through audits, creation of strategic plans, establishing and configuring metrics and tracking.

Convince and Convert is an award-winning blog and comes out with an everyday email newsletter called "Definitive", and the weekly "Social Pros" podcast for social and content professionals. 'Definitive' is one of the most sort after newsletters in digital marketing space.

Convince and Convert also provides consultancy services and works with a few of the biggest brands on the planet. Their newsletter and blog is, therefore, reflective of their experience working for a large number of brands and agencies to bring best solutions to their social media, content marketing and digital marketing challenges.

All of this makes Convince and Convert, one of the better practical and actionable marketing newsletter. Do subscribe.

Most Shared Article in 2015: WHY YOU NEED TO Be Building Trust, Not Traffic (2.6K Shares)

12. Quick Sprout

Specialization: SEO + LINK CONSTRUCTING + Affiliate Marketing

The Quick Sprout newsletter, originates from one of the popular thought leaders in Digital marketing Space, Neil Patel and is really a must-subscribe for all companies. If there is one reason for subscribing to Quick Sprout newsletter -- that's to never miss a new post. Such may be the need for these posts. Every post is insightful and has practical applications.

Data driven Insights: This content of Quicksprout tends to revolve around entrepreneurial lessons linked to online businesses. What makes this website so special is that it is open about showing real data to validate the information they offer. Seeing real web site traffic numbers, conversions and growth data is what makes this article so special.

Although Quicksprout focuses on SEO, it has a variety of articles on internet marketing and some awesome social media marketing articles.

Awesome infographics: But what differentiates QuickSprout's content from the rest of the content on the web is it's usage of infographics to describe data driven insights. Such insights help in explaining stuff real quick, that is probably what brings the newsletter it's 35K subscribers!

Expertise: Neil Patel is an expert marketer and he puts out some killer blog posts that help his audience really get an in-depth grasp on topics like SEO and content marketing, usually a piece that is neglected by lots of ecommerce companies.

Sign up to this newsletter before you miss out on another article!

Most Shared Article in 2015: THE BEST Guide to Hashtags (4.6K Shares)

13. Mashable

Specialization: Social Media + Tech + Business

If you are a marketing professional who wants to stay prior to the curve, then you can't miss out on the Mashable newsletter. Here's why.

You can find 3 key features which make Mashable newsletter indispensable and the reason this newsletter tops our list.

Wide range of categories: Mashable has mainstream audience spread across techies, marketers, business professionals, and casual social enthusiasts. So they guarantee that every blog post has a broad appeal. Mashable newsletter keeps you updated on a wide range of related categories and provides you an excellent macro picture.

Fresh Content: Mashable always prefers to stay the first group for any piece of news. They consider used news to be completely unworthy of publication. Of all the things, they do not compromise on freshness of content!

Viral content: The Patented algorithms of Mashable ensure that you don't lose out on any content that is going viral. This newsletter keeps you updated on the largest stories before they become big.

For content marketers staying ahead of the curve means survival. Don't lose out on this newsletter.

Most Shared Article in 2015: Facebook reaching out to users who might be suicidal (17.8K Shares)

14. Entrepreneur

Specialization: Entrepreneurship + Business

Alert: Unless you subscribe to this newsletter, you'll lose out on some excellent quality content!

Entrepreneur magazine is known because of its awesome content and amazing contributors. Their capability to attract very skilled writers, thought leaders, and innovators is among the explanations why they rank with this list.

Good Quality Content: Entrepreneur mag has a very targeted niche audience. This gives them an advantage to be highly selective about their writers and contributors. They know their audience effectively and publish tailored quality content.

Targeted Content: Articles covered in this newsletter pertain more to the aspiring entrepreneurs and early stage ventures, focusing more on topics linked to technology and growth strategies. This is especially ideal for marketers thinking about growth hacking and viral marketing.

Good Categorization: This newsletter clearly categorizes its content into specific topics and enables you to pick from these topics. You could subscribe to all of the topics or go for particular ones.

From Money & Finance to Growth & leadership, this newsletter covers everything linked to entrepreneurship and is a must for aspiring entrepreneurs.

Most Shared Article in 2015: 10 Success Habits That Will Dramatically Improve Your Business (40.4K Shares)

15. Buffer

Specialization: Social Media + Content Marketing

Even though newsletter from Buffer blog focuses on providing top quality content on social media marketing, it also focuses on productivity, life hacks, writing, user experience, customer happiness and business. This helps it be indispensable for content and social media marketing marketers.

Social Media: This content of this newsletter as well as its blog is intended towards promoting buffer application,a social media marketing management tool. Naturally the newsletter is social media marketing centric and is a great repository for articles on sharing, creating, analyzing and converting with social media.

User Education: One of the primary known reasons for the popularity of the newsletter is that it believes in providing content that educates + motivates readers to take action but still has that viral appeal. No wonder they have succeeded in growing to a 41,231 newsletter subscription base.

This newsletter comes in the proper execution of both a blog and daily newsletter and will give you the intricacies of scoring big on social media marketing. Their posts will allow you to maximize your return from social media marketing platforms by educating you on how best to measure your performance. While they could not post as often as other blogs, their posts are thorough, detailed and data-driven. Buffer newsletter is filled with all the best social media marketing tips, tools, experiments, and advice.

Most Shared Article in 2015: The Psychology of Facebook: Why We Like, Share, Comment (9.9K Shares)

16. HubSpot

Specialization: Inbound Marketing + Sales

This newsletter provides you with the latest Marketing Tips, Trends, and Best Practices in digital marketing space. Known because of their actionable content, they cover a wide range of topics that include SEO, blogging, social media, lead generation, e-mail marketing, lead management, analytics, and more. Most importantly, you can't mention content marketing without mentioning HubSpot. This business literally wrote the book on it.

HubSpot software is really a sophisticated Marketing platform which can help you in managing Inbound Marketing and Sales. HubSpot maintains specialized blogs for Marketing, Sales, Agencies and Web site design.

HubSpot Academy is a blog intended for user education and provides resourceful guides on everything related to Inbound marketing and sales. It provides detailed user guides on topics from Keywords to Call-to-actions.

When you are stuck for ideas, need answers to specific marketing questions, want content to utilize as reference and to understand new concepts and ideas, spending some time on their newsletter! This newsletter provides awesome content on everything related to Inbound.

Most Shared Article in 2015: Do You Really Need That Exclamation Point? [Flowchart] (10.7K Shares)

17. Moz

Specialization: SEO + Inbound Marketing

When we are discussing Moz, there are two things we need to know before engaging in the details of these newsletter. One 'The TAGFEE Code', two 'Rand Fishkin'.

The TAGFEE Code: It essentially drives everything Moz does, everything they create and cultivate - their software, content, corporate culture, and relationships. They're all a primary reflection of their mission to be as Transparent, Authentic, Generous, Fun, Empathetic, and Exceptional as possible. Same complements their blog and newsletter.

Rand Fishkin, The Wizard of Moz: He's founder and former CEO of Moz and co-founder of Inbound.org. An active blogger, Rand regularly writes on SEO, content, search, & social online, from his multiple blogs. Known for his 'Whiteboard Friday' lectures, Rand is today the most sort after thought leader in Digital Marketing space.

Moz TOP: Almost everything Moz does with marketing seems to be spot-on and their email newsletter is not any exception. Instead of pushing their agenda with a great deal of their very own posts, the Moz Top Ten pulls a bunch of great posts from around the web and shares them with its audience.Their posts cover covers the very best stories on inbound marketing, SEO, and social and this is one weekly newsletter people anticipate reading.

Understand this Newsletter now! After all now!

Most Shared Article in 2015: The Web Developer's SEO Cheat Sheet 3.0 (10.6K Shares)

18. SOCIAL MEDIA MARKETING Examiner

Specialization: Social Media in/and business

SOCIAL MEDIA MARKETING Examiner, the world's largest online social media marketing magazine, designed to help businesses learn how to best use social media marketing tools like Facebook, Google+, Twitter and LinkedIn for connecting with customers, generate more brand awareness and increase sales.

Amazing case studies: Subscribing with their newsletter gives you an update on the amazing research and case studies on social media marketing presented by SME within their blog. This website is go-to resource for some things SOCIAL MEDIA MARKETING. They cover a multitude of information and have some have a range of extensive articles and case studies on Facebook Marketing!

Social Media Experts: Social Media Examiner blog is probably the most important blogs dealing with social media marketing, new updates and features, and using social media running a business. Desire to hear what's new on Facebook, Twitter, LinkedIn, Google +, etc? Subscribe their newsletter and you will never miss anything linked to social media.

They use top social media experts to bring you all of the news you need to optimize content marketing with social media. Their articles in the newsletter will help you integrate social media marketing into your content online marketing strategy.

Most Shared Article in 2015: New Facebook Terms: What Marketers Need to Know (12.1K Shares)

19. KISSmetrics

Specialization: Web Analytics with a focus on ecommerce and SaaS

Everything apart, these stats alone make a strong case for you yourself to sign up to this newsletter.

- 350k visitors per month

- 82% of website traffic is from the blog

- 70% of leads from blog (15 sales reps)

- $100k-$150k a year allocated to blog (infographics, content, content promotion)

- Estimated ROI of $900,000

Data Driven Insights: This newsletter offers you probably the most authoritative and scientific methods to optimize your marketing predicated on metrics and covers this topic in depth. Although this newsletter focuses on Analytics, it is a fantastic source for data driven insights on other topics such as Branding, copywriting, E-Commerce, Marketing, Social media marketing, Design, Twitter, Facebook etc.

Customer Insights: As the tagline suggests 'Google analytics lets you know what and Kissmetrics lets you know who', this newsletter provides insightful infographics, Data visualizations and cheat sheets on customer behavior and psychology.

Numbers and data don't lie -- they tell you what's working, what isn't and how the business responds to testing and changes. Your ability to decipher analytical data and use that information to make changes in your organization decides your success or failure. This is exactly what you get using this newsletter. We recommend this newsletter for everyone into digital marketing, especially for budding SaaS and E-Commerce companies.

Most Shared Article in 2015: THE BEST Guide to 150+ Google Analytics Resources for 2015 (3.5K Shares)

20. CopyBlogger

This newsletter is a preeminent source on using content to market a small business and is 'the' destination site for SMBs for tools and techniques on content marketing. This newsletter offers you the solutions you should flourish in improving traffic, links, subscribers, and a profit-generating website.

Pioneers of Content Marketing: The founder, Brian Clark, had already been using online content to create businesses since 1998, way before anyone started utilizing the term "content marketing." Today, many consider Copyblogger the granddaddy of blog writing and strategy.

Guidebook to web writing: This newsletter serves as a valuable guide for good web writing. Their articles are crisp, to the point and accompanied with a dash of humor. This newsletter is intended for those who already are in the good at blogging and advanced training.

Quality Writers: The principal reason behind the success of this newsletter is the quality of the writers. Many of them are geniuses which is no exaggeration. They share the most consummate information on the main topic of blogging and content marketing. Their content is always spot on.

Copyblogger produces five to six articles each week. Each blog details the hottest trends in content marketing is written in a simple and engaging way. Subscribing to this newsletter keeps you updated on the most recent posts.

Most Shared Article in 2015: 10 Key Factors That Will Determine the Future of Google+ - Copyblogger (3.7K Shares)

With ReportGarden, you can effortlessly create customized reports for clients. By linking your AdWords, Google analytics, SEO accounts, it is possible to create beautiful reports with minimal effort. Recently, ReportGarden started blogging on topics that focusses more on ad agencies and general marketers. Check out our blog here.
Homepage: http://idea.informer.com/users/sutton29kahn/?what=personal