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The industry creates employment, help build reputation for the country and the venue, and nurture many business opportunities and investments. The industry improves competitive destinations because MICE events and activities are often held in locations with safety and security
Topic VII. CONVENTIONS AND VISITORS BUREAUS
A convention and visitors bureau is a nonprofitable organization designed to solicit visitors and conventions to a community. Majority are privately owned although some are housed within the state government. They are funded through the hotel accommodation tax.
The convention and visitors bureau coordinates all activities of meetings and conventions. These include the following:
• Marketing the destination
• Providing information about possible host facilities
• Coordinating familiarization tours for meeting planners and association executives
• Acting liaison between the group and several suppliers within the community
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