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Satış stratejileri bizleri esir almakta ısrarlılar, peki biz satış stratejilerine ne kadar karşı koyabiliyoruz?
Markette alışveriş arabasını doldurup kasada sıra beklerken gözümüzün önüne konulmuş raflarda bizlere el sallayan çikolatalar, şekerler, şu kadar alışverişe bu ürünün fiyatı şu kadar yazan yazılar...
Fırsatları kaçırmak istemiyoruz ama, o ürüne gerçekten ihtiyacımız var mı bunu sorgulamıyoruz. Gerçek şu ki ürünlerin bize ihtiyacı var!
Bir markete girdiğinizde markette siz potansiyel müşterisiniz. Önce ürünler etkilemeye başlayabilir, sonra fiyatlar, ardından kampanyalar bunların hepsinin hedefi sizsiniz.
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