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Tips Strategi Testing Facebook Ads Market Indonesia
Waktu testing.. usahakan selalu full quota cs nya
Ketahui hari hari normal di Indonesia, secara umum senin-jumat lebih baik dibanding sabtu atau minggu
1 CS bisa menahan beban sbb
3 sampe 6 jenis produk berbeda
50 sampe 200 kontak sehari
Ini keumumannya...
Untuk penjualan online selalu disarankan pake objective wc optimized event yang paling deep
Bikin sekitar 10 sampe 20 adset dengan budget 20rb per adset..
Bikin variasi2 dari campuran interest placement gender dan pastikan audience sizenya cukup besar, kurang lebih diatas 300rb per adset atau bahkan jutaan
Apabila flow pixel eventnya VC > ATC > PUR
Mulai dimatikan di awal berdasarkan view content yg mahal.. dan saat sudah keluar data addtocart maka dimatikan berdasarkan atc yg mahal...
Run terus sisa adsetnya.. usahakan dalam 1 campaign tersisa beberapa adset dengan total daily budget min 100rb per hari...
Besoknya harapkan keuntungan... kalau tidak untung.. teruskan sampai CA cukup untuk dijadikan LAA lalu stop campaign yg tadi
Redo proses yg sama tp dengan LAA
ini salah satu strategi yang sering berhasil.. but, a lot of strategies work for Facebook Ads, jadi jangan kaku2 amat
keep doing anything that works for you...
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