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United Way of Delaware
Engage individuals in community
One of the largest nonprofits in Delaware
want to improve quality of life in DE

Tree focus
THIRD GRADE READING
want them to be financially stable

Most think they "raise dollars" for other nonprofits
they also link with their partners to raise more money and connect to employees.
they to connect with organizations and individuals -- future donors
connect with community based organization -- STRONGER UNITED -- impact model. COLLECT IMPACT. RAISE AWARENESS

Has engaged donors thru corporate links
to get more, they need to break barrier. corporations are downsizing. so do donors. there's that barrier
the tech - we're only good as we are right now. we connect thru website and social media. we need competitive edge
competition, asking for the same money for other companies. to further their mission. we want competitive edge, you are legit helping. ROI return on investment.
last barrier: giving platform : only two ways to give, Facebook--social media--and website. they want to make it as easy as apps. it already knows your location and gives the request. it needs to be SIMPLE. SIMPLICITY IS KEY

we want technology to remove barriers -- specializes 40 years and younger. incentivise donating and volunteering. online engagement: two way conversation. we can tell our donors, but we want them to talk to us. their likes and dislikes.
connect people to passion. even w/o rewards, we want them to still work "warm fuzzy feeling." we want this app to have all that.

this is the challenge: help us make being connected the new end
we want them to interface from their phone or table. THEY NEED TO BE APART OF THE CHANGE. how do you want to be engage? how do you want to feel you've made an impact? the power of change needs to be palm of hand or their tablet.

CHEERING --
STRONGER UNITED ON THREE. -- utilize this somehow


Criteria --
is it creative?
does it solve the problem?
does it have a target vision?
keep in mind how developers make it
is it something they can continue with?

presentation:
3 minutes to present...powerpoint...prezi...moqups can preview
     
 
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