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- Engineering personas, habits and trends
- Creative marketing campaigns
- Content development and optimization, advertising, events planning etc.
- Execute promotional events and campaigns
- Collaborate with marketing and cross-functional team to coordinate brand awareness and marketing efforts
- Reach the target audience (offline and online media)
- Analyzing marketing data (campaign results, conversion rates, traffic etc.)
REQUIREMENTS:
Proven experience as marketing specialist or similar role
Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
Demonstrable experience in marketing data analytics and tools
Solid computer skills, including MS Office, marketing software (Salesforce, Marketo & CRM) and applications (Web analytics, Google Adwords etc.)
Proven experience on executing events
Well-organized and detail oriented
Excellent communication and writing skills in English
Experience in cross cultural communication environments and working with global teams
BSc/BA in marketing, communications or equivalent
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