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The social investing and trading platform eToro announced that it will finally be launching its website in U.S. The platform, which is operational in more than 140 countrieswill become available in 30 states and two territories . It also has plans for expansion elsewhere in the U.S. after receiving the necessary regulatory approvals.



This U.S. platform will only provide trading support for crypto assets initially, however eToro plans to add more asset classes in the coming 12 months. In the eToro markets that are currently available, its customers of 10 million are able to trade and hold more than 1500 asset classes and markets which include bonds, stocks or cryptocurrencies, currencies that are fiat commodities and more.



While eToro can also support more advanced trade strategies -- which include short-selling and leverage, the service's transparency features and community engagement capabilities make great tools in helping beginners learn about capital markets and understand how to trade.








EToro is equal parts social network, trading platform as well as an educational tool. Users who sign up to eToro can observe, share and copy the activity as well as the other members on the network, in addition to their actual returns and losses up to date (though only on a percentage basis in order to keep confidential financial data safe). While learning from can i use my 401k to buy cryptocurrency of their peers, users can opt to utilize virtual currency to get a better understanding and to practice before placing their money at risk.



On the other hand, based on a trader's history, other customers can decide to copy the portfolio using eToro's "CopyTrader" feature, which is not only able to allocate funds to match the trader's portfolio but can also automatically take any trade the copied investor performs. Additionally how to buy a bitcoin miner allows members to post comments, share information, engage with or follow certain people, assets, or markets -- which allows them to be part of discussions and latest news related to their specific area of interest.



While the platform is restricted to crypto when it first launched, nearly all of the features offered by eToro's other international markets will also be available for users within the U.S. And alongside where to buy bitcoin quickly trading platform in the coming months, the company will also launch their digital multi-signature eToro wallet. Users are able to store, send, and receive multiple coins using a variety of cryptocurrency.



By using their eToro Accounts, U.S. users can currently transfer cryptocurrency to and through their trading account. In addition, they is able to easily convert between them and vice versa. The wallet's initial support will include Bitcoin, Ethereum, Litecoin, Bitcoin Cash, Ripple and Stellar for U.S. users, but they plan to launch additional currencies available in the near future.



EToro users can execute transactions that allow them to share trading information and performance of their portfolios with other EToro users by allowing users to debate strategies that are then executed with real dollars








The expansion program, however have a low risks. EToro wants to join a competitive market -- alongside highly-rated trading platforms like Coinbase as well as Robinhood -and has announced a digital currency-only platform in the middle of "crypto winter," where widespread weakness has plagued the sector.



A large part of the strategy is related to the fact that crypto is lighter from a licensing point of view compared against other assets in the rigid and extremely fragmented U.S. regulatory environment. However, eToro's strategy for launching is also firmly grounded in the firm's belief in the huge market potential due to the tokenization and tokenization.




"We think [the tokenization of assets] is a bigger opportunity than the internet and we have to be in the U.S. when it happens, given it's the financial hub in the world," eToro founder and CEO Yoni Assia, in a interview with TechCrunch.



EToro is taking long-term perspective with the company's strategy and isn't deterred by the current crypto weakness. Assia related the market's decline to the dot-com bubble where , despite the collapse, the internet still permeated and created disruption in the longer term. Like web-based technology Assia is also eToro believe that there is more than enough space for multiple winners in cryptocurrency's larger ecosystem.



It was the first market to be able to support Ethereum and Ripple and is confident that as similar currencies mature and the next generation of investors mature, eToro will be there to help them in the way they need it.



"When I founded eToro, I envisioned a community where people could trade, invest and share their knowledge in a simple and transparent way," said Assia. "EToro also acts as a bridge between the old world of investing and a blockchain-powered future, helping our users navigate and benefit from the transition to crypto assets for wealth building."



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