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Turning Opportunities Into Sales - Getting Business Prospects to Say, "Yes, Please!"
Do you as well as your property management business have a lot of 'opportunities' but you are not turning them into sales as soon as you want? Then the time has come to take a look at steps to make your client propositions much more exciting and compelling.
Depending on the particular circumstances, your communication with prospects could be face-to-face, over the telephone, or perhaps in writing but, regardless of the method of communication, you're effectively saying, "This is what I want you to do - and this could be the benefit in your case." By such as following questions with your sales hype to potential clients, you'll boost the odds of converting opportunities into sales.
Why You?
You have to spell out in your prospective property management client how they will manage to benefit from investing in this particular strategy. You'll be able to complete this a great deal more effectively if you have properly researched your prospective client's needs and. You must understand what your prospect is experiencing, for instance, "As a residents' company director, you are severely stressed by juggling too many repairs and maintenance needs, imminent deadlines, insufficient service charge income as well as the lack of help from your managing agents."
Why Me/Why Us?
Tell your prospect about your skill, expertise and authority, plus your credibility. Make sure you convey this info by mention of actual results you've achieved persons. For example, "With over 25 years' experience, nearly 100% of our own clients say we've improved their house, improved affordability and they would recommend us to others." But be sure to hold the testimonials to prove it.
Why This?
You should demonstrate the relevant benefits of your specific service or solution - and disclose why this may be the answer for your prospect's prayers: "Our arrears collection service will assist you to improve cash flow, plan ahead with certainty and achieve financial predictability - letting you enjoy your premises, not work with your premises."
Why This Price?
As with comedy, timing is everything in relation to revealing your price. How and when your cost is revealed will determine whether your prospect perceives 'astonishing great value' or 'outrageous overpricing'. To get positivity you will need first to create value to your service or solution - by quantifying all of the benefits - simply then reveal your price, as an example: "You've said you're meeting per week to go over service charge arrears, you're constantly stressed and unsupported through your managing agent, producing no alternation in the arrears position along with a not enough profit the bank. If we value your time at £100 each hour, and now we will save you - and your four fellow directors - two hours a week, from week one our accounting service would be worth £1,000 to you personally. And if we enhance that the modest surge in value for money of, say, £500 monthly, right at the end of the season this is a benefit to you of £58,000, let alone the smile on your face, which is priceless. Your investment within this positive future is merely £6,000 annually." When presented within this way, the £6,000 is excellent value, giving an important roi.
Why Now?
Most people miss this question within their sales pitch, which is why many people are not able to sell. It is vital there's urgency in order to get buyers to say "Yes" today. Your sales pitch MUST give you a reason to act NOW! How you try this depends upon your situation and, most importantly, upon your prospect's circumstances. Thoroughly research your prospect to be sure to don't inadvertently damage your credibility or relationship using your prospect. Consider upcoming deadlines, such as their financial year end as an example, but ensure that the urgency is acceptable, "Because of the personal attention we give our clients, the quantity of clients using a 31st March year end is very limited," or "This introductory cost is available only until the end from the month. On that day the price increase." But ensure that the retail price does increase on that date or you'll damage your credibility.
Ensure you answer these five questions in every sales hype plus your rate of success - turning opportunities into sales - will rocket skyward. i loved this let another opportunity pass by! Follow these simple but effective tips - and you'll be managing quicker, more happily, more professionally.
My Website: http://www.masonre.com.au/
     
 
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