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<img class="featurable" style="max-height:300px;max-width:400px;" itemprop="image" src="https://www.nespresso.com/shared_res/mos/free_html/us/nespresso-us-images/compare-vertuo.png" alt="OUR STORY - Nestlé Nespresso"><span style="display:none" itemprop="caption">Nespresso Vertuo Chrome by Breville with Aeroccino3 Chrome BNV250CRO1BUC1 - Best Buy</span>
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<h1 style="clear:both" id="content-section-0">Nespresso - Home - Facebook - The Facts<br></h1>
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<img width="346" src="https://nespressoforbusiness.ie/wp-content/uploads/2019/04/towermachine-619x1024.png">
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<p class="p__0">The program set out with goals around recycling and sustainability. The program targets were met in 2014, and a new sustainability program, "The Favorable Cup," was introduced. Key Reference consists of goals on sustainable coffee sourcing under the Nespresso AAA Sustainable Quality Program, which was developed with the Rainforest Alliance and released in 2003 and is concentrated on assisting farmers who grow and supply Nespresso's coffee.</p>
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<p class="p__1">Farmers are not required to offer to Nespresso, although many choose to as Nespresso provide a fair cost for the coffee and assistance in all aspects of the farmers' organization. Nespresso uses up to a 40% premium on the rate of beans, and some 75,000 farmers from 12 nations are taking part in the program.</p>
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<p class="p__2">Other tasks also consist of teaming up with Caran Dache to produce a ball point pen out of recycled coffee pods. Nespresso Pro, Original, Line, and Vertuo, Line pills can be recycled at one of Nespresso's recycling centers. Marketing campaigns [modify] George Clooney is considered the "face of Nespresso" and has actually been starring in Nespresso's advertisement projects considering that 2006, first in European and international projects and since 2015 in United States market ones too.</p>
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<img class="featurable" style="max-height:300px;max-width:400px;" itemprop="image" src="https://www.nespresso.com/ecom/medias/sys_master/public/13199289024542/N-VERTUO-NEXT-HOMEPAGE-AW-DROP-DOWN-952x912.jpg" alt="Coffee Capsules, Machines & Accessories Lebanon EN"><span style="display:none" itemprop="caption">Nespresso Atelier - Coffee and milk recipes - YouTube</span>
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<h1 style="clear:both" id="content-section-1">The Of Nespresso Machines, all Products - De'Longhi US<br></h1>
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<p class="p__3">In the summer season of 2020 amid the global COVID-19 pandemic, Nespresso released an Internet ad on their You, Tube channel that focused on sustainability. Rivals and lawsuits [edit] Makers [edit] In August 2011 the Australian company Kogan revealed the advancement of the "Ez-press", a coffee device compatible with Nespresso pods. Pills [modify] In 2008 Jean-Paul Gaillard, a former CEO at Nespresso, began a rival company, Ethical Coffee Business SA (ECC), to make suitable naturally degradable capsules for the Nespresso device, withdrawing from this "loss-making" market in 2017.</p>
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<p class="p__4">These were launched with four core pods including three single origin pods, and work with all consumer Nespresso machines, however not those such as a business Nespresso device or in a Miele incorporated unit. Litigation [edit] In March 2011 the Swiss discount grocery store, Denner, won a court fight with Nestl over the sale of plastic Nespresso-compatible pills, at about half the market price of Nespresso pills.</p>
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