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One of my experience being the head of marketing in slbcbandung.com is being a leader who direct peers rationally without our egoism involved. slbcbandung.com is a webpage about publicizing type C retardation school in Bandung since many parents don't school their kids in the appropriate place though it could aid their kids mentally. The mission is to make parents realize the importance of appropriate school for their kids. Since the publication target was Bandung citizens, we needed to have huge capital to begin with. The number of people I managed were around 50 people. I had to reach 7 millions rupiah in 2 weeks. To reach that amount of money, I had to develop various kind of fund-raising.
One of which was giving flower in front of restaurant. The purpose was to give flowers to customers who were interested in the charity program and they may pay the flowers in any price they liked. Trying to have bouquets of flowers before the fund raising starts was one of the tough challenge I expect since I don't have any personal vehicle. I had to keep contact with my peers who have their own transportation to buy in large quantities of bouquets. After receiving the flowers, I had to split them into pairs. Each pair would sell the flower in various restaurant. The purpose of spreading them in various restaurants was to reach the goal faster. Another problem I had to consider was to have them return home. I had to contact all of them after every fund-raising to make sure they had reached home safely.
The other fund raising method was to propose sponsorships from companies. Trying to ensure my peers learned how to communicate politely and made good relation to companies, I had to asked their progress/reply with the company since I had never approached companies either.
Many various methods of fund-raising were given to make ends meet. But since we had only a few days, I propose to have it discussed which method was adequate for the given period of time.
There were times where they were quite fed up with the fund raising methods and trying to be missing out. Trying not to delay/setback the financial need, I had to tell them their intention of having slbcbandung.com in the first place. It motivated them to do better when they are discouraged.
After I had finished my position as manage the marketing of slbcbandung.com and reached funds we needed, I learned that leaders are not just setting up the best methods/strategies to achieve goals quickly but they had also needed to take people's feeling/response into consideration.
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