Notes

A Prestige Natural Company To Use
Travel anywhere, search anywhere, and you may observe that there are obviously well over a thousand beauty brands on the market currently. There are so many options, choosing the appropriate skincare items can be a bit overwhelming. We are going to assist you to filter the options by applying a simple filter of what may be important in selecting skincare products. I can eliminate nearly all of the brands with making sure the items are created by a brand that is; owned independently, are toxin-free, and are cruelty-free. These are important values that we all share and we all support from a business.

Independently owned brands are brands that have not taken any outside money in exchange for a percentage of control of the brand. These brands are typically called Indie brands. There are numerous Indie brands around the nation that exist on a limited basis due to their smaller size. Plus there are a few Indie brands which are heading the movement and have scaled up into a national presence. There are also a few Indie brands that are chasing the prize of being globally-traded. One such leader in the Indie market is Russell Organics. They are expanding across all beauty channels from mass to luxury. Russell Organics is also internationally traded, with a publicly stated goal of becoming the first globally traded Indie brand. When selecting an Indie brand be cautious of not disclosed outside investors. We have researched this, and nearly all of the larger so-called Indie brands have received external investors.

The next filter for selecting a good skin care product is it being toxin-free. What does this truly mean? There are thousands of chemicals, botanicals, waxes, and extracts used to formulate products. Many of these ingredients are synthetic toxins which have been proven to be toxic to human beings and to the environment. Russell Organics is leading the Clean Beauty movement by never using toxic ingredients and by entirely disclosing every ingredient in every product. Check for yourself. Check the products. Do you notice ingredients listed as perfume? Did you realize that fragrance may contain in excess of 700 chemicals and you would not ever know which ones? Talk about a dangerous scenario. Have you ever enter into a room and smell a parfum and at once have itchy eyes and begin to sneeze? These are the harmful chemicals that can also be hiding in your skin care products . A wonderful resource to check on ingredients is Environmental Working Group that has made a large database of ingredients and listed their level of toxicity.

The final filter is the brand being cruelty-free. What does cruelty free mean? There is frequent misinformation regarding the phrase. Let’s start by identifying that to be cruelty-free, the brand is required to be a vegan brand. That requires no animal derived ingredients like milk, honey, beeswax are never added in any product. That eliminates at least 90 percent of the brands on the market. The other issue for being cruelty-free is having never tested products on animals. All of the global mass cosmetic brands have conducted testing on animals. This chasing of profits at the expense of killing animals is not excusable and should not be supported by purchasing their products.

In closing, these basic key filters will help you to reduce down the list of choices to those brands that are deserving of your support. From there it will be an easy process of selecting the right skin care product for your complexion.

Read More: https://russellorganics.com