Notes

A Skin Care Range To Try
Search any where, search anywhere, and one may see that there are obviously over a thousand skincare brands in the market currently. There are so many options, picking the appropriate skincare products can be a little impossible. We are going to assist you to filter the options by using a basic filter of what might be important in selecting skincare products. I can remove most of the brands by making sure the products are from a brand that is; independently owned, are free of toxins, and are cruelty-free. These are key values that we all have in common and everyone supports from a brand.

Independently-owned brands are brands that haven’t taken any investment money in exchange for a percent of ownership of the brand. These companies are usually known as Indie brands. There are several Indie brands around the country that operate on a small basis because of their smaller size. And there are a few Indie brands which are leading the movement and have grown into a national existence. There are also a few Indie brands that are pursuing the goal of being globally traded. One such brand in the Indie vertical is Russell Organics. The brand is expanding across all beauty channels from mass to luxury. Russell Organics is also internationally traded, with a publicly stated desire of being the first globally traded Indie brand. When selecting an Indie brand beware of hidden outside investors. We have looked, and nearly all of the bigger so-called Indie brands have received external investors.

The following filter for choosing a great skincare product is it being toxin free. What does this truly mean? There are thousands of synthetic ingredients, botanical ingredients, waxes, and extracts used to formulate products. Several of these ingredients are synthetic chemicals that have been proven to be toxic to humans and to the environment. Russell Organics is leading the Clean Beauty trend by never using harmful ingredients and by completely listing every ingredient in every product. Check for yourself. Check the labels. Do you notice ingredients listed as fragrance? Did you realize that perfume may contain in excess of 1000 chemicals and you would not ever realize which ones? Talk about a dangerous scenario. Have you ever walk into a room and smell a parfum and at once have water eyes and begin to sneeze? These are the harmful chemicals that may be also be lurking in your skin care products. A great resource to investigate on ingredients is Environmental Working Group that has made a large compilation of ingredients and disclosed their toxicity.

The final filter is the company being cruelty-free. What does cruelty-free really mean? There is common confusion about the term. Let’s start by identifying that to be cruelty free, the brand is required to be a vegan brand. That means no animal derived ingredients like milk, honey, beeswax are never used in any product. That removes at least 90 percent of the brands in the market. The other issue for being cruelty-free is having not tested products on animals. Every one of the global mass skin care brands have conducted testing on animals. This chasing of profits at the expense of killing animals is not excusable and shouldn’t be supported by using their products.

In closing, these simple key filters will assist you to reduce down the list of choices to those brands that are worthy of your support. From there it will be a simple process of selecting the proper skin care product for your skin type.

Here's my website: https://russellorganics.com