Notes

Case Studies From a Digital Marketing Agency in Chicago
The Digital Marketing Agency in Chicago is led by Rachel Gore. She has a strong background in the field as she was a part of the marketing department at Weber Shandwick, one of the largest ad agencies in North America. She brings this extensive experience to her new agency. Rachel has a strong history in advertising agencies, launching her own boutique consultancy in 2021.

In her first few weeks as the new owner of the Chicago agency, I was asked every day what my plans were for the new team. As top marketing agencies , I had the ability to ask every question that came to mind. I wanted to make sure that there would be no similarities between the digital marketing companies that we already worked with and the new one. There are a few things I found after speaking with Rachel. I want to share those here with you.

What I found out during our first meeting was that Rachel wanted to expand the scope of the agency beyond just the web design. She wanted to broaden its reach and increase its client base in every way. This meant she would expand our current focus from advertising to SEO and content creation. It also meant she wanted to expand our physical advertising portfolio beyond our web design shop in New York. I was happy to hear that since I was already involved with the agency through my Weber Shandwick account, it didn't mean I couldn't stay on as an advisor.

When we met face to face, I learned that the reason why she was expanding wasn't because she needed more space. She told me that her biggest priority was to build a larger digital marketing agency in Chicago so that she would have more options when it came to finding clients. She had heard many success stories from other Chicago-based marketing agencies, especially those that focused on SEO, social media, and pay per click. She wanted to be able to give clients the same benefits as those agencies that lived in larger cities like New York and San Francisco.

One way she planned to do that was to create case studies for prospective clients to look at. I was glad to help out because I love case studies. The more I read about what clients can expect from a digital marketing agency in Chicago, the more excited I got. It is also important for me to do research on potential clients, especially if they are marketing their business online.

Case studies let clients know the specific services incorporate into their online marketing strategy. It also lets them see the results of these services get them. It gives them a clear idea of whether or not the agency is right for them. For instance, if they wanted their business to go viral and become popular through social media platforms, they wouldn't do SEO for their business; they would go with a marketing agency in Chicago that offering SEO services.

Another case study let us know how Creative services incorporate with their business goals. It talks about the reasons why they hire a particular SEO firm over another one. The study also talks about what kind of services they want to have from this Chicago agency. It talks about whether or not the clients' creative strategies to fit their business goals or if they just want the overall look to be impressive.

In case studies, it talks about why it is important for agencies to have a team size of at least two people, even if only one person is designated for case studies. It also talks about what happens if there are too many people working for the agency. It talks about why clients need to know what the team size is before they hire anyone. Overall, case studies are great because they show you exactly what your business needs in order to grow and succeed in the online world.
My Website: https://jelloow.com/blog_detail/local-seo-by-small-business-marketing-experts-tips-for-25x-revenue-growth