Notes

Seo Tips For Designing A Top Ranking E-commerce Website
Websites that achieve top rankings around the first page of search engine on Google, Yahoo & MSN ultimately have common attributes that set them besides their competitors. Top ranking websites typically have:-

? A great web page design and content



? Website visitors flock on their websites and most importantly take pleasure in the experience.

? Learned how to successfully market and promote the website online with minimum advertising.

? Learned the way to easily build their customer bases and attract repeat sales

? Worked out how you can effectively optimize their website for your search engines

? Learned the ?insider secrets? of the best way to rank well on the search engines and grow there.

This article will examine the key web site design features that help produce a Top Ranking Website. From an SEO perspective with a very minimum ensure you include full content management, a marketing module and comprehensive website statistics inside your initial web page design.

Key design specifications of Rank 1 Websites

1. Complete content management control ? such as the capacity to add, edit and delete pages, boxes, tables, hyperlinks along with the footer in ?real-time? without the need for a programmer. Plus the capability to add hyperlinks to pages, images and documents.

2. Customer databases ? to collect member and customer contact information for ordering and direct marketing purposes.

3. Marketing module ? for you out emails, monthly newsletters, product updates, order notifications, dispatch notifications and new member letters to customers & members in your customer databases.

4. Comprehensive website statistics ? to evaluate the daily, weekly and monthly progress of one's website?s SEO campaign, web marketing campaigns, linking campaigns and site popularity. An excellent website statistic collection program is ?Awstats?.

5. Visually appealing website design that incorporates your business branding.

6. The inclusion of an footer towards the bottom from the website and subsequent web pages for search engine marketing.

7. Fast website data transfer speed for web pages, images and documents to cut back the incidence of ?bounce out? traffic.


8. Easy to work with site navigation with a flat site hierarchy .ie. each page is available from just one to 3 clicks out of the homepage.

9. A website design using a mixture of text and images ideally in a very 60/40 ratio .ie. 60% text and 40% images/graphics for maximizing keyword text content for SEO.

10. Easy to see font style, font colour and background colour inside the website design and content.

11. Easy to navigate shopping cart application software

12. A currency converter for international trade

13. Automatic payment gateways for charge card processing and Paypal in ?real time? with flexible payment options for customers.

14. SSL Certificates installed and logos prominently displayed for secure online ordering.

15. A professional website design versus a DIY web design ? professionally designed websites attract higher website traffic levels, higher online sales, higher site popularity and better search engine ranking positions than DIY website designs. Allow $10,000 AU to get a professionally designed E-commerce website with branding specialist fees included.

16. A web design that accommodates the world reach with the Internet ? ie. English translations of websites content, a currency converter, economical freight delivery strategies to international customers, automatic calculations of freight costs, compatible payment strategies to overseas customers.

17. Member logins ? to facilitate easier ordering from customers especially repeat sales, direct marketing purposes and wholesale logins (if neccessary) to keep your wholesale prices confidential from the average man or woman and competitors.

18. Avoid the application of ?Pop-ups? ? for adding products to the shopping cart solution, online forms and product images as some Internet protection software over a User?s PC can block pop-ups and obstruct the browsing experience, the ability to complete online forms and set online orders. Program pages & images to ?refresh? as opposed to pop-up in your website design.

19. Interesting & fresh website content for your website visitors ? including clear detailed product photographs & product descriptions, interesting page content tightly related to your products/services and industry, free articles appealing and PDF downloads, DIY projects if applicable, promotion of specials, affiliate advertising, complimentary reciprocal links and resource pages.

Tip ? Select a horizontal page orientation on your web site design that fills in the entire traveler browser window or else make sure that you minimize the gaps running down each side of your vertical page orientation site design. The reasoning behind this is that eyes of users are automatically interested in negative spaces before they give attention to filled spaces. You can also add boxes to stabilize and fill any negative spaces for the outer nearly everywhere hand side of home page designs. These boxes could be full of information regarding specials, promotions, affiliate advertising, sales and so forth.

Remember that first impressions, in particular an excellent website design will determine whether traffic stay to explore your website further or ?bounce out? in the first one minute, that?s every one of the opportunity you've got.

For more descriptive information for the key design popular features of top ranking websites see my SEO ebook the ?Insider cheap seo perth of Rank 1 Websites? by Rosemary Donald for just $29.95 AU.

? Rosemary Donald, Rank1 Website Marketing 12th September 2007

Homepage: https://www.leapfrogmedia.com.au/seo-packages/