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PUMA發佈2017年全明星陣容 打造復古星主張
https://pumaxiezi.pixnet.net/blog
我天!
我最愛的運動品牌最近好閃耀!!
不知最近大傢有沒看到過這樣一組圖片
真是閃瞎我的鈦合金眼,太帥氣逼人~
這就是全球領先運動品牌PUMA在近日公佈的2017品牌聯合代言人,從左至右分別是:
李現、劉雯、楊洋、張雨綺、劉昊然
這樣一組復古的畫風,就是2017年PUMA的主題:Forever Faster
五位聯合代言人從五重維度,五種視角,展現這個理念。
五位代言人共同演繹2017PUMA春季最新形象大片,身穿復刻的經典T7運動夾克和Suede鞋款,以不同風格造型向經典60年代末的復古潮流致敬。
PUMA Suede作為上世紀七十年代的代表性球鞋之一,是締造街頭文化的傳奇。自1968年推出以來一直廣受歡迎,不僅帶動籃球鞋風潮,更影響瞭當時正萌芽的美 國Hip-Hop街頭藝術。這一季的Puma Suede Classic+男女款經典生活系列休閑鞋再續經典,翻毛皮鞋面配以橡膠中底和外底,復刻經典無可替代。
而T7運動外套,則是PUMA以上世紀六十年代末風靡一時的嘻哈、雷鬼等音樂文化為靈感,結合街頭潮流文化,備受潮流人士青昧。
T7名字中的T來源於英文Track Jacket,7則源於從肩部延伸到袖子的橫條,橫條從肩部開始部分寬度正是7厘米。這一季度的T7運動夾克,在復刻經典之餘運用街頭塗鴉常用的熒光色作為點綴,將PUMA LOGO作為這一季“復古星主張”重陣。
我仿佛聽到瞭復古音響回蕩著嘻哈節奏,轟鳴的老爺車,黑白的電視機,而PUMA這份源於沉積於年代的時尚也在不斷地改進與創新,在保留原有的精神和內涵的基礎上衍生出讓人耳目一新的復古潮流。
PUMA 休閒鞋
Homepage: https://pumaxiezi.pixnet.net/blog
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