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Overall 2014 was a great year for us. We ended with double digit growth, in addition to having a stable staff all year. We haven't had to hire in almost 2 years.
-Coming into the year things have been a little choppy.
-we are struggling to get back to baseline as we have deal with 47 ends in last 60 days
-However, I'm happy to say we are making progress as this week we

Although, we have our work cut out for us. I'm confident we have the team in place to produce another growth year and hit budget.
I will spend the bulk of my time discussing our action items for growth, but first I want to briefly discuss my team.

Team:
As I mentioned we have a stable staff which feels great. With that being said, we each need to play a strong part if we want to see the growth we need this year.
-Courtney (3 years) Currently Qtl 2. Goal is consisently in Qtl 1 and billing 1,000 hours consistently (890)
-Scott (21 months) Currently Qtl 3. Goal to Qtl2 ASAP and consistently bill 900 hours. (654)
-Bryan (21 months) Currently in Qtl2. Goal to consistnely bill over 900 hours. (650)
-Myself-Qtl 1. Consistently bill over 1300 hours.

We have a hard working team and I believe its the team to get us to the next level.
Our growth goal for AT is to exceed 7.9% In order to accomplish this we need to bill just over 5.5 million in revenue and run over 4588 hours.
-we currently sit at 3588 hours. First Priority back to baseline by end of March
-Need growth by 2 TTO's each week to accomplish this which is doable.
-We are tracking our net TTO's each week on our white board to ensure we are averaging growth by 2 now through end of March.

We have 3 areas of focus to ensure we get back to baseline and exceed our growth goal and hit budget
#1 Performance/Activity-In order to get to that next level, we need to be strategic with our activity and our time. Our goal is to:
-Increase activity by scheduling more team hourly time blocks/blitzes.
-As well as continuing to hold the team accountable to activity goals in both the am/pm meetings
-As well as get back to having each SM bring their printed activity to their IASR meetings Friday. (make adjustments)
We will also continue to revisit the rotation twice/day and call the play when needed. (i.e. switching the marketing to recruiting if interviews are low, etc)

#2 Focus on Increasing our Client Count:
-During Q4 we focused on a new contest we called our Client Count Contest or C3 contest.
-We put a strong emphasis on growing our active clients through ad calls, recapture calls and mpcing to clients who were not currently working with us.
-We grew our client count by 10 over a 3 month period.
-Tracked real time on our white board by SM and how many new clients each brought in.
-The winner was awarded 3 free hours of CTO to use at the time of their choice.

#3 Launching SPS
We are focused on launching SPS in the Toledo branch at the end of Q1 and into Q2
-My goal is to gain as much training and knowledge as possible to successfully launch the program and train my team.
-Next month I will be spending sometime in Troy with Tina shadowing. I'm really looking forward to the new challenge.

As you look at our financial reveiw, we to make a few adjustments in order to ensure we hit our goals.

# 1 Revisit/Renegotiate Local Pricing Agreements:

#2 Increase Conversions;

#3 Pay candidates fair market value:


     
 
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