Notes

WEB
- Change the top banner to something more specific "FREE shipping to 243 countries worldwide"
- Remove the messenger subscrition
- Insert a timerto have below 2 hours
- Remove the loyality points
- Its okay to have wheelio if only popping up at exit
- Remove share , pint it etcv
-insert this at the top of product page "Customer reviews at the bottom of the page"
- Landing page structure: TEXT Picture TEXT Pictures TEXT Pictures
- Insert this at the bottom of your product page "Also perfect as a gift for friends and family"
- Change your checkout banner to "5OFF" banner (Minh will send you the banner after the call)
- Remove the account creation

GAMEPLAN
RINSE AND REPEAT TO SUCCEED.
STAGE 1
- Make a PLS (Product launch sheet)
- Fill the PLS with 2-3 products every day
- Launch 1-3 campaigns every day or second day (Depend on your budget)
- Use This facebook ads formular
* 1 campaign
* 10 x $3/day adsets
* 1 interest each adset
* Everyone who LIVE in this location: EPACKET or TOP4(US,CA,UK,AU)
* 25-65+ AGE
* Language: English all
* Exclude: Facebook admins & Business admins
* Uncheck "Expand interest when it may improve..."
* Edit placements: Facebook feeds & Instagram feeds
* Conversion window: 7 day clicks & 1 day view
* Create 1 ad with a great THUMBNAIL include a RED ARROW or RED CIRCLE
- Within 3 days, determine "winners" or not. If it's not a winner, replace the product with a new product from your PLS.
**DAY1: If no clicks or CPC(links) is above $1.5, kill the adset
**DAY2: If no ATCs, kill the adset
**DAY3: If no Purchases, kill the adset
- RINSE AND REPEAT

STAGE 2
If we're consistently getting sales from an adset (1 sale every 2-3 days), and the adset have a total of 4-5 sales, then we do a MINISCALE
*Duplicate the adset 10 times into a new campaign
*Use exactly same budget ($3/day)
*Use exactly same targetting
*Use exactly the same settings
- Within 3 days, determine "winners" or not. If it's not a winner, replace the product with a new product from your PLS.
**DAY1: If no clicks or CPC(links) is above $1.5, kill the adset
**DAY2: If no ATCs, kill the adset
**DAY3: If no Purchases, kill the adset

STAGE 3
- When we have a working product, we create custom audience of 95% video views, ATCS and PURCHASES, but only if they reach their goals->
*1000 of 95% video views
*400 of ATCs
*100 of Purchases
- Create LLA (lookalikeaudience) from 1-10% from these 3 custom audiences
- Run a campaign with all 10 adsets from the LLA 1% 2% 3% etc.
- Within 3 days, determine winning adsets.
**DAY1: If no clicks or CPC(links) is above $1.5, kill the adset
**DAY2: If no ATCs, kill the adset
**DAY3: If no Purchases, kill the adset
- When winner adsets are found in current LLA campaigns, move to STAGE 4.


STAGE 4
Contact Minh for rapid scaling!

STAGE 5
Branding
- Logistics
- Packaging
- Fulfillments
- Order in bulk
- etc.

STAGE 6
(optional)
Sell your store for 15-20x your monthly revenue