Notes

5 Laws That Can Benefit The Avon UK Brochures Industry
What is Avon UK?

Avon is an official county in the West of England. The two main cities it has are Bristol and Bath. The name comes from the River Avon.

Avon is the largest direct sales company in the world. Six million women receive an Avon brochure each three weeks. Their multibillion-dollar merchandise is sold through their global team of agents.

In 1886, the company was founded.


Avon is the fourth-largest pure-play beauty company and connects 6.5 million customers across 100 countries. Its philosophy is women for women and this is reflected across its product range and corporate culture. The logo, for example is decorated with pink hues and mother of pearls to signify femininity. In addition all letters, with the exception of the "n" are represented as capital letters to emphasize their importance and power.

David McConnell founded the company in 1886. He was a travelling book salesman and discovered that women customers, typically housewives at home in the afternoon, were more interested in the free perfume samples he handed out to them. He hired them to be his sales reps and the Avon company was born.

Avon is a well-known brand in many countries and one of the largest cosmetics brands in the world. It is known for its charitable efforts and has backed campaigns against breast cancer and gender violence. It also is a leader in environmental concerns with its own sustainability group.

Avon's founder believed in the importance of giving women the power to be empowered. This was a revolutionary concept at a time when women were expected stay at home and take care of their families. Avon's business model offered women the chance to earn a living and to achieve personal success. Avon is still led by Angela Cretu, a strong woman. She is responsible for business operations outside Latin America and oversees the global Avon brand.

The company is geared towards women.

AVON is the brand that put mascara on lashes and food on tables. It's the company that fights wrinkles with one hand and breast cancer on the other, and that understands the value of a perfect lip, but is still able to open its mouth to speak out against domestic violence and for women's financial independence. It's the brand that has six million Representatives across the globe.

Established by David H McConnell in 1886 to help women achieve financial independence The company is today a leader in cosmetics and one of the world's oldest direct selling companies with a remarkable 130 years of experience under its belt. Despite its age, it is at the leading edge of modern social and beauty selling with a wide range of products such as skincare, fragrance, colour cosmetics fashion jewelry and accessories including lingerie, home and personal care.

Instead of focusing on traditional retail outlets the representatives of the company's five million (or “Reps”) sell their products directly to the customer, face-to-face or online, developing relationships as they go along. It's a model that has been tested over many years. It gives mothers and dads, students, entrepreneurs in their early years and retirees the flexibility to work as they please while earning. This model is more applicable than ever before as the spread of the disease alters working patterns. The latest campaign from AVON highlights various female role models. From an London beatboxer, to an art restorer, and an astronomer. All of them embrace their inner power.

Take control of your power

Over the past 135 years Avon has been a symbol of progress for women, empowering women of all ages to run their own business and earn a steady income. The legacy of the brand continues with its iconic earnings opportunity, allowing mums, students and entrepreneurs of all ages to be in control of their own destiny. The brand is renowned for encouraging women to embrace their own strength and confidence through its catchy slogan, 'Ding Dong Avon calling'.

The brand new "Embrace your Power' global platform with a visual identity, a unique approach and integrated campaign was created in partnership with Wunderman Thompson UK and is based on the idea that every woman is born with the power to be who she is however gender inequality limits the potential of women. Avon is determined to recognize these strengths, by helping women attain financial independence, connecting them with a group of people who appreciate beauty, and providing the most beautiful products at an irresistible price which is crucial given the increasing cost of living.

In addition, the company will launch on Amazon for the first time in the UK to further expand its omnichannel strategy and reach a wider audience. More than 300 of Avon's skincare and beauty products are available to purchase through Amazon and you can also choose of ordering via an Avon rep in-person or online.

Since the campaign's launch Avon's Awareness Score, which measures the level of satisfaction among consumers with thousands of brands every day - has increased by four percentage points in Britons aged over 50.

Supporting the causes that matter to you

In the early days, Avon's sales model was driven by a network of distributors known as representatives. One of the first representatives was Mrs P.F.E Albee of Winchester who became a role model for Avon Representatives we know today. She was a pioneer, providing women with a chance to achieve financial independence and earn their own money in a time when women did not even have the vote.

AVON is committed to supporting the causes that matter most to women - especially those that tackle breast cancer and domestic violence. Through avon brochure support charitable education, scientific and research activities and humanitarian and humanitarian causes across the globe. We're particularly focused on helping women enhance their quality of life.

Avon UK donated more than 22 million PS to two domestic violence charities: Refuge and Women's Aid. In addition, Avon UK has helped in the 'Four Ways To Speak Out' campaign by Refuge which calls for one in three local authorities in the UK to provide all women and children with access to specialist services that can help end Gender Based Violence.

Avon's legacy has been embedded in popular culture. The iconic ding-dong avon character, introduced in 1954, is immortalized by Tim Burton's gothic masterpiece Edward Scissorhands. Avon's image of wholesomeness is reflected in the iconic Avon brochure which has reached more than six million people every week since it was introduced in 1905.

My Website: https://www.reps-r-us.co.uk/avon-online-brochure/